#MarketingCloudNext5 discussing

I'm new into salesforce, so far I have grasped the concepts of admin, now i want to focus on marketing cloud next and learn it from scratch. I have tried to find official trailmixes or trailhead journeys but so far no luck. any help regarding this highly appreciated, thank you! 

We have a transactional email send use case and the calling application will not know the required SF IndividualId and/or the contact may not exist in SF yet. 

Documentation states requirement to provide IndividualId   

Send Transactional Messages Through On-Demand Flow | Manage Transactional Messages | Marketing Cloud Next | Salesforce Developers 

{ "inputs" : [ {   "EmailAddress" : "XXXXXXXXXXXXXXX@XXXXXXXX",   "IndividualId" : "XXXXXXXXXXXXXXXXXX"   } ] }

As per Nobuyuki Watanabe @marketingcloudtips - 

SFMC Tips #182 : Marketing Cloud Next: On-Demand Flows with REST API | by Nobuyuki Watanabe @marketingcloudtips | Medium

 "Note: Use an 18-digit Salesforce ID for the IndividualId. If you enter an ID that does not correspond to an existing CRM record, an error will occur during flow execution." 

Is there a way to bypass the IndividualId? and/or what alternative options are there?  

Thanks

Hi everyone, 

I’m currently exploring

Specifically, I’m looking for guidance on:

• How to set up and structure a Data Graph in MC Next (Core)
• How merge fields are resolved from graph relationships (vs traditional data extensions)
• How Dynamic Content is configured when data comes from multiple related objects
• Whether there are any best practices or limitations when using graph-based personalization at send/runtime

I’ve seen references to the concept of a Data Graph replacing more traditional data extension modelling, but I haven’t found a clear end-to-end walkthrough yet.

If anyone has:

• A video demo or Trailhead module
• Documentation on Data Graph creation
• Or examples of dynamic content rules using graph data

That would be really helpful.

Is the following approach realistic for subscription management in Marketing Cloud Advanced?

We are planning to create custom checkbox fields (True/False) on both the Lead and Contact objects in Salesforce to manage subscription preferences.

We would like to use these fields for:

• Segmentation
• Determining whether a user is eligible to receive emails at send time

In addition, when a user unsubscribes from email content, we would like to synchronize that information back to Salesforce and automatically update the Contact (or Lead) record by setting the checkbox field to FALSE.

Would this be considered a standard and realistic architecture in Marketing Cloud Advanced?

Also, would you recommend:

• Managing this together with All Subscribers status
• Using Publication Lists
• Or implementing a custom preference center / unsubscribe process?

 Thank you in advance for your advice. 

Hi Team,

We are working on a form in Salesforce Marketing Cloud Next (MC Next) and need to implement input validation (e.g., blocking specific email domains like gmail.com) before form submission.

However, we are unable to find a way to add custom validation rules directly on the MC Next form. Validation rules on the Salesforce Lead Object are working, but they only trigger after submission, not at the form level.

Could you please confirm:

•  Does MC Next support native form-level validation? 
•  If not, what is the recommended approach for front-end validation? 
•  Are there any supported methods (JavaScript, AMPscript, etc.) to achieve this? 

Thanks in advance for your guidance.

Hello,

Could you please advise on consent management?

For the DMO where customer lists are stored, which consent management DMO should be linked?

I’m not fully familiar with how consent management works in Marketing Cloud Growth Advance.

Could anyone share best practices?

Thank you in advance.

Hi Everyone,  

I am new on Marketing Cloud Next, my question might seem dumb. 

My use case :  From a segment created from  a campaign/ CampaignMembers, we send an email that contains a link to a Form. When clicking,  a landingPage is opened, containing a Form with firstName / lastName/Company/ Email + a picklist list "Registration" with 2 values "Register"/"Decline". When submitted, we record the decision in the CampaignMember Status . Normally we send invitaiotn only to Contatc but we could imagine that the email is sent to Collegues, meaning we would like to cpature Leads as well.  

I am not able to prefill the form Fields (except by passing all the data in the URL but I don't think it is a good practice).  

Is it possible to prefill a Form in Marketing Cloud Next? 

Thanks in advance

Hi Everyone, 

I am setting up MCA and wanted to send a test email. However, when I go into Flows, the only Send Email options are the default ones (no access to MCA content). Similarly, when I create a campaign and go to add a Send Email flow, I get the following error "

I have created a Marketing CMS workspace with myself as the Admin/contributor.  

Any idea as to why I am having trouble with this? It almost seems like MCA is not fully provisioned? I have all the Marketing Cloud and Data Cloud permissions sets on my user account as well as being a System Admin.  

Thanks! 

-Luke