[Webinar recap]
Marketing Cloud Tech Lounge: Introduction to AMPscript
AMPscript is a scripting language used within Marketing Cloud content: emails, landing pages, SMS and PUSH messages.
@Brandt Wagner gives you an overview which covers syntax, general information, and how to use variables and functions. We include resources, and best practices of when to use, and when not to use AMPscript.
- Replay the recording: https://sfdc.co/MCTLVideos
- Download a copy of the presentation for review and resource list: https://success.salesforce.com/0693A000006lWfl
- Download AMPscript code samples ZIP file: https://success.salesforce.com/0693A000006lX21
- Download AMPscript code samples PDF file: https://success.salesforce.com/0693A000007KNh6
We hope you will join us for the next MC Tech Lounge, where we will discuss how to optimize engagement with Einstein Engagement Frequency: http://sfdc.co/MCTechLounge
New to this feature? Check out Andy's quick video intro from our April '19 release: https://youtu.be/Zh9FUDL0FmE
@Sarah Hatch @Kevin Stark @Andy Simmons @Shrestha Basu Mallick
@Tharrannidevi Shanmugam I am aware that this is being claimed by ChatGPT, but officially there is no reason to believe it is an acronym - as also stated in this comment by Adam: https://salesforce.stackexchange.com/a/137704/36623
