The power of GPT is not the LLM but the prompt.  Imagine you had a brief opportunity to meet your business, sports or celebrity hero, be it Marc Benioff, Taylor Swift, Ryan Reynolds, or any other figure you admire. The key to making the most of such a rare encounter would be asking the right questions.

This principle directly applies to using GPT and prompts.  This blog talks about operationalizing your prompts to get better results, and OpenAI's recent launch of Custom GPTs.

https://iangotts.medium.com/the-power-of-gpt-is-not-the-llm-but-the-prompt-48967adfc163