I am pretty new to Pardot and I would like to know can we email unmailable prospects. I imported around 700 prospects and out of which only 579 are coming as prospects and only 76 mailable.
Can we convert unmailable prospects into mailable.
3 answers
The main question is why are they marked as Do Not Email? As if they’ve opted out of receiving any emails and you then uncheck this box then email them, this goes against the Pardot permission based marketing policy and could lead to issues with your account.