Get Started with Agents in Consumer Goods
Learning Objectives
After completing this unit, you’ll be able to:
- Explain how Agentforce Consumer Goods helps telesales agents manage their everyday tasks.
- Describe how customer service benefits from automated telesales agents.
Before You Start
Before you start this module, consider completing this recommended content.
Consumer Goods Cloud is now Agentforce Consumer Goods. You might see references to Consumer Goods Cloud in our application and documentation.
Serve Your Customers with Agents
Your customer’s experience with your products and services shapes the success of your business. Their feedback is essential, and so is providing a resolution to their grievances. The telesales, or customer service, team in your company plays a crucial role in providing this resolution. So it’s important to empower your telesales reps to serve your clients with the best of their capabilities.
In the consumer goods industry, a few customer-service tasks come up daily. For example, your reps provide the customer with a summary of their account, suggest which products to upsell, which products need discounts, and check if a store needs a visit by field reps.
These tasks require manual work and take up your customer service team’s time, which they could instead spend on strategic and decisive aspects that only humans can do.
Here’s the good news. You can automate these tasks with the help of Agentforce Consumer Goods for customer service. Adding the power of AI saves your team’s time and resources, and provides more room for tasks that need human efforts and intervention. Automate your administrative work by adding the power of digital labor.
In this badge, you explore how Agentforce helps telesales reps deepen client relationships.
Explore Agentforce Skills for Consumer Goods
With Consumer Goods, you can build expert custom agents that boost productivity within your team and ultimately drive your business profitably. Agentforce skills are prebuilt capabilities and actions that help your agent complete common tasks. Here are a few of the skills that you can use.
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Telesales skills equip AI agents to highlight the best products at the best price. This ultimately maximizes revenue with every successful call. Agents can generate pitches for the suggested products catered to the account’s needs.
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Visit management skills equip agents to create visits to get products to customers faster. Agents can assign products and a driver to the visit based on the driver's schedule, available inventory, and customer needs.
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Customer service skills equip AI agents to complete simple jobs quickly, reducing human efforts for repetitive everyday queries and tasks. This leaves more time to work on more complex tasks that need human interaction and decision-making.
Customer Service Assistance uses AI to search trusted sources and simplifies your day by answering your questions quickly and accurately!
With Agentforce on their side, here’s what your team can achieve.
- Key account managers can drive revenue growth by strategic planning for their customers instead of manual tasks.
- Field and sales teams can execute their in-store tasks more efficiently.
- Service reps can grow customer satisfaction with a 24-7 agentic assistant, which seamlessly addresses customer queries.
- Telesales reps can schedule or manage visits to a store during calls with store managers.
What’s Next
Now that you’ve explored the AI capabilities of Consumer Goods, it’s time to learn more about the use cases for Agentforce for customer service in the next unit.