Hello All,
Is there a way to get a report with all links associated with sent campaigns? Something similar to what now you can get in Account Engagement Report (see screenshot).
Goal: To see clicks on different links, within all campaigns. Basically use for analytical purposes how Link A performs vs. Link B (clicks) in the campaign or within other campaigns, create report and dashbaords with sorting out specific links used within campaign and etc, or just to see how many time link was used in different campaigns and which campaigns.
Situation/conditions:
1. We are not setting Custom redirects for every each link we use in the email.
Hence "Engagement Metrics on Marketing Links" report is out of scope.
2. We are not not using GA or UTM tracking for every link we use in the email.
WHY?: Both methods seems very time consuming and redundant, especially with asap campaigns.
Regarding GA, even if we start to do now there will be no visibility on historic campaigns, and again very time consuming.
!! I believe that if this data sits within Account Engagement Reports, there has to be a way to display it on some type of report, but I cannot find an object which contains those links.
Thanks Ben, interesting approach. I think I need to test it before launch, as currently 1 campaign member can have only 1 member status. I am talking about regular send out not through Engagement Studio.
For example:
If you have opened and email you become Opener.
If the same member later clicker X link, his status converts to Clicker.
So if I setup separate statuses for each link they will overwrite each other :) therefore I would not be able to see if they clicked on 2,3 links. Only the latest one.
Clicked 1 Links
Clicked 2 Links
Clicked 3 links
But not sure if this is a case with Engagement Studio send out.
