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Hi Trailblazers,

 

We were using web to lead before we started using Pardot/Account Engagement. Can I use web to lead and Pardot Form together? Are there any risks in this approach?

 

If a prospect submitted a form and a web to lead what would happen?

 

Thanks all

1 answer
  1. Michael Brown (SETGO Partners) Forum Ambassador
    Jun 27, 2023, 3:05 PM

    Hey Kevin, you should be able to use them together without any risks, but Account Engagement can give you much more benefits with tracking and completion actions. If anything you could use a form handler so that the web-to-lead form redirects through Pardot instead of Salesforce directly. Just using Pardot could also help prevent duplicates, as standard web-to-lead does not have any duplicate checking built in.

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