Hello,
Can anybody explain how is the Total Average Cost Per Response is calculated in Campaigns Report?
Thanks!
Fahad
4 answers
Hello ,
Please check the formula here :
https://trailhead.salesforce.com/trailblazer-community/feed/0D54S00000A7MWeSAN
The "Average Cost per Customer" field calculated within Campaign reports is calculated by:
Average Cost per Customer = Total Cost / Number Won Opportunities.
