Use this powerful Marketing Cloud tool to automate and optimize customer interactions.
Connect your data, departments, and channels to deliver great 1-to-1 customer experiences.
Get started with the Journey Builder app.
Create and send a single message using Journey Builder.
Plan, build, and launch a welcome campaign in Journey Builder.
Identify the most effective journey for your customers with Path Optimizer.
Improve your journey campaigns and measure their performance.
Build engaging journeys for each stage in the customer lifecycle.
Explore ready-made Journey Builder activities and build custom activities.