+2,000 points
Trail

Explore Customer Data Platform

Learn how to implement and use key features of Customer Data Platform.

~4 hrs
+300 points
Module

Customer Data Platform Basics

Discover the customer data platform for marketers and prepare for implementation.

~30 mins
+400 points
Module

Data and Identity in Customer Data Platform

Learn the fundamentals of data mapping, identity resolution, and unified records.

~40 mins
+400 points
Module

Customer Data Platform for Admins

Set up your account and connect data sources to support your company’s business needs.

~1 hr
+500 points
Module

Ingestion and Modeling in Customer Data Platform

Connect your data sources and define their relationship in Customer Data Platform.

~50 mins
+400 points
Module

Segmentation in Customer Data Platform

Create, filter, and activate marketing segments with Customer Data Platform.

~1 hr
~4 hrs