+2,000 points
Trail
Explore Customer Data Platform
Learn how to implement and use key features of Customer Data Platform.
~4 hrs
+300 points
Module
Customer Data Platform Basics
Discover the customer data platform for marketers and prepare for implementation.
~30 mins
hideHide 3 Units
+400 points
Module
Data and Identity in Customer Data Platform
Learn the fundamentals of data mapping, identity resolution, and unified records.
~40 mins
showShow 4 Units
+400 points
Module
Customer Data Platform for Admins
Set up your account and connect data sources to support your company’s business needs.
~1 hr
showShow 4 Units
+500 points
Module
Ingestion and Modeling in Customer Data Platform
Connect your data sources and define their relationship in Customer Data Platform.
~50 mins
showShow 5 Units
+400 points
Module
Segmentation in Customer Data Platform
Create, filter, and activate marketing segments with Customer Data Platform.
~1 hr
showShow 4 Units
~4 hrs