+2,200 points
Trail

Explore Salesforce CDP

Learn how to implement and use key features of Salesforce CDP.

~4 hrs 20 mins
+200 points
Module

Customer Data Management for Modern Marketers

Create personalized, engaging customer experiences with platform-focused marketing.

~20 mins
+300 points
Module

Salesforce CDP Basics

Discover the customer data platform for marketers and prepare for implementation.

~30 mins
+400 points
Module

Data and Identity in Salesforce CDP

Learn the fundamentals of data mapping, identity resolution, and unified records.

~40 mins
+500 points
Module

Salesforce CDP Data Ingestion and Modeling

Connect your data sources and define their relationships in Salesforce CDP.

~50 mins
+400 points
Module

Salesforce CDP for Admins

Set up your account and connect data sources to support your company’s business needs.

~1 hr
+400 points
Module

Salesforce CDP Segmentation

Create, filter, and activate marketing segments with Salesforce CDP.

~1 hr
~4 hrs 20 mins