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Trail

Manage Loyalty Processes

Optimize everyday processes in Loyalty Management.

+2,700 points

Intermediate

Admin

~3 hrs 55 mins

Skills you will gain

Complete the Trail to build your expertise. Learn More

Products

Loyalty Management

+2,700 points

Intermediate

Admin

~3 hrs 55 mins

+100 points

Module

Loyalty and Commerce Cloud Integration: Quick Look

Deliver seamless loyalty experiences with Commerce Cloud.

~10 mins

Explore Integration Capabilities

~10 mins

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+300 points

Module

Loyalty Marketing Campaigns

Create targeted customer experiences to boost revenue and engagement.

~20 mins

Segment Your Audience

~10 mins

Plan Your Campaign

~5 mins

Automate Your Campaign Using Journeys

~5 mins

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+1,500 points

Module

Benefits Management in Loyalty

Create member benefits to motivate members and improve engagement.

~1 hr 15 mins

Plan Benefits for Your Loyalty Program

~25 mins

Create Benefit Types and Benefits

~25 mins

Create and Map Benefit Actions

~25 mins

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+300 points

Project

Create a Redemption Process Using Promotion Setup

Set up a loyalty program redemption process using Promotion Setup.

~50 mins

Plan a Redemption Catalog

~15 mins

Design the Redemption Process

~15 mins

Create a Rule and Activate the Process

~20 mins

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+500 points

Project

Configure an Accrual Loyalty Program Process Using Promotion Setup

Use Promotion Setup to manage your loyalty program’s accrual process.

~1 hr 20 mins

Define Accrual Rules for the Loyalty Program

~15 mins

Set Up a Loyalty Program Process for Purchases

~15 mins

Define Rules for a Standard Promotion

~15 mins

Define Rules for a Cumulative Promotion

~15 mins

Process Transaction Journals

~20 mins

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~3 hrs 55 mins