Hi Trailblazers! 👋
Our Automation UX team need your help with a quick 6-minute survey. We want to learn about
how you work day-to-day and whether AI tools are part of your workflow in automation. Your honest input helps us understand where AI is already helping, where it's falling short, and where there's room to build something better.
No prep needed — just your real experience.
After installation of Package and Kits, can we add one whatsapp number of sandbox(for testing) and then on production instance? does this cause any issues?
Also can we test this on my personal business account with SDO org? I have been trying to connect but unable to connect with WABA since WABA requires verification..
Any insight on this?
#MarketingCloudNext #MarketingCloudGrowth @* Marketing Cloud Growth & Advanced *
Hi Team,
Thank you for response and clarification on Mc on core.
As I'm currently exploring Consent Management in Salesforce, I came across the following objects:
While I understood the purpose and usage of each object, I would like to get more clarity on the end-to-end data flow involved, particularly in the opt-in/opt-out scenarios.
For example:
Could you please help explain:
Looking forward to your guidance to better understand the complete flow and best practices for implementing consent management.
Forum Ambassador
Hi,
First note that Salesforce Object are not used as it pertains to Consent Management in MCGA. Only the DMOs in Data Cloud are used.
The main DMO is Communication Subscription Consent which stores the Status as Records for a given Subscription and a given Email Address (for Email Channels).
In that DMO, you may have several records for a given Subscription and Email Address: the status of the latest record is used. If no records are found then the Status is opt out be default.
The Preference center handles autonomously the update / record creation in Communication Subscription Consent.
You can also manage Consent using an Import File, by hand on Leads and Contact (provided you added the Privacy Component) and by Flows.
Hope this helps 😎
#SharingIsLearning #MarketingCloudGrowth
François.
PS : In order other Trailblazers to be pointed directly the most helpful answer, please do not forget to click “Accept this answer” below it.
Hii
In Marketing Cloud Growth/Advanced Flow Builder,
I am trying to send an email message.
Within the element, I can choose to turn the following settings on or off:
Set Recipient Engagement Tracking
If I turn these on, where will the data be recorded?
Forum Ambassador
Hi!
In Marketing Cloud Next (Growth and Advanced Editions), Email engagement data is stored in Data Cloud. When a click is made (and if the tracking toggle is on in the Flow), the Ingestion API adds a record in a DSO/DLO (MessagingEmailEvent) which is mapped to the Email Engagement DMO. This is where you can get open, click, bounce and unsubscribe information.
Hope this helps 😎
#SharingIsLearning #MarketingCloudGrowth
François.
PS : In order other Trailblazers to be pointed directly the most helpful answer, please do not forget to click “Accept this answer” below it.
Hi. I'm running into issues trying to build my first marketing landing page in Marketing Cloud Growth when it comes to Google Tag Manager (GTM).
GTM has provided 2 pieces of code - one goes in <head> and another goes in <body>.
While editing the landing page, I found under "SEO", the "Edit Head Tags" field. When I include my GTM <head> code, I get this error message:
"The customHeadTags field can only contain link, meta script tags, and valid tag attributes. Provide a valid value for the {page} view's seoAssistant component.:Content Type : sfdc_cms_landingPage"
I have not found any place to put the <body> code, since <noscript> is not allowed in the HTML drag & drop component.
Has anyone else run into this? Any suggestions?
Andrea
@François Perret, thank you! I will give this a try since I'm still fighting to get these Marketing Cloud landing pages to work for me.
I am currently working our SDO org using Marketing Cloud Growth and Advanced (MC On-Core). While exploring the Preference Center, I noticed that there is a default preference center already available.
However, I have a few clarifications:
Multiple Brands and Channels:
In our use case, we might need to support multiple brands and manage preferences differently for various channels (Email, SMS, WhatsApp, etc.).
Is it possible to create multiple preference centers, one for each brand or channel?
If yes, how can we manage and configure those different preference centers?
Using Preference Center in SMS/WhatsApp:
Currently, I am able to include preference center links in emails, but I am not sure how to use or include these links in SMS or WhatsApp communications.
Could you please guide me on how to achieve this?
Integration with Privacy Preference Management:
I was also exploring the Privacy Center > Preference Manager, where we can create consent templates and forms.
Are these forms/templates linked with the Preference Center in MC On-Core?
If I create a form in Privacy Center, can it be surfaced or reused within the Preference Center for marketing consent management?
Forum Ambassador
Hi,
To my knowledge, Custom Preference Centers are coming but aer not available yet.
So far, you can emulate them with Forms and Landing Pages with the drawback that they won't be prefilled.
Unsubscribe links in WA and SMS are Merge Fields (and can also be handled by a STOP response for example in SMS).
Privacy Preference Management is not related to MCGA.
Hope this helps 😎
#SharingIsLearning #MarketingCloudGrowth
François.
PS : In order other Trailblazers to be pointed directly the most helpful answer, please do not forget to click “Accept this answer” below it.
Hello Team!
When someone fills out a form created in Growth, to which object is that data saved in Salesforce? 🤔
I tried creating a Lead, but I don't see it logged there. Reviewing the logs, it seems to trigger a flow to Lead, but it doesn't appear in CRM.
My question is, will they be created in Sales or in a Data Cloud DMO? Where can I see that creation?
Forum Ambassador
Hi Juliana,
You don't need a Data Source in the Form. It is just a handy way to have the mandatory fields and their names. When the form is submitted, the inputs are passed as parameters to the Flow, which is where you do what you want with that collected data, like a Create Records to create a new lead or whatever you like.
Hope this helps 😎
#SharingIsLearning #MarketingCloudGrowth
François.
PS : In order other Trailblazers to be pointed directly the most helpful answer, please do not forget to click “Accept this answer” below it.
Hi everyone,
I’m currently working through the Marketing Cloud Growth content on Trailhead. Does anyone know if Marketing Cloud Growth (MCG)
is available in Hands-On Orgs, or if there’s a demo account/environment that can be used to explore it?
Thanks in advance!
Hi Quinton,
No demo orgs provided by Salesforce. You can request them as a partner.
Also one point to note-
If your partner has Marketing Cloud Account Engagement plus or above editions, you'll be able to setup Marketing Cloud Growth from setup as well.
It's important to learn data cloud consent management, identity resolution, segmentation as they are the basic for Marketing cloud growth.
Thanks
Hello all!
I am investigating some nuances with MCG, coming from the MCE world I am interested in where capabilities are similar and where they are not. For example, in MCE we can construct Salesforce Data Entry triggers for our Journeys which is a record triggered event to launch someone into a Journey immediatly (or within minutes) when say a campaign member record is created or an indicator is checked on a particular record.
Is this type of near real time triggering for MCG orchestrations possible at this stage of the product? I have been playing around with it and it does not appear so. It seems that the minimum time frame for flow recurring schedule is daily which would be quite a change for businesses looking to transition whose marketing strategies are structured to leverage the Salesforce Data Entry features of MCE.
I do see the option to trigger from an event - and I am looking for insight or additional information on this, although I am not convinced on this method being an appropriate replacement for the Salesforce Data Entry trigger.
In this link:
https://help.salesforce.com/s/articleView?id=platform.automate_flow_concepts_trigger_automation_event.htm&type=5
There is indication that custom event triggers can be created by using a field in a real-time data graph - does anyone have reference material on this I can look at?
Forum Ambassador
Hi Allie,
You can can create a Custom Event out of any Engagement DMO triggering an Automation Event Triggered Flow. This is referred to as Engagement Signals
.
Hope this helps 😎
#SharingIsLearning #MarketingCloudGrowth
François.
PS : In order other Trailblazers to be pointed directly the most helpful answer, please do not forget to click “Accept this answer” below it.
Hi,
In a segment triggered flow (fetching campaign members with a specific status), we're trying to update the campaign member's status after sending an email.
We're currently unable to do this because the segment's subjects are individual and we can't trace them back to the campaign member. How can this be done?
Thanks in advance
Forum Ambassador
Hi Alex,
Segment Triggered Flows are injected with Unified Individuals, so what you may want to do is to add every Individual composing the current Unified Individual as Campaign Member. See here for a way to handle Unified Individuals as Campaign Members.
Hope this helps 😎
#SharingIsLearning #MarketingCloudGrowth
François.
PS : In order other Trailblazers to be pointed directly to the most helpful answer, please do not forget to click “Accept this answer” below it.