True North Dreamin

🎥 Live session coming up — and this is a good one for anyone curious about React on Salesforce! 

On Tuesday, May 26th (12:00 PM EDT), our Code With Sally community is hosting Saman Attar for a hands-on session: Intro to React Components for Salesforce Developers

. 

Salesforce Multi-Framework is in open beta, which means React is now a native way to build on the platform.  

New to React? No problem — Saman is walking us through building a real app from scratch: components, state, props, npm libraries, Vite, and deploying the new UI Bundle metadata type into a Salesforce org.

There'll be a live Q&A, so bring your questions — that's usually the best part. 🙌

👉 Join live on Zoom:

Hope to see you there!

LAST CALL to Help Shape TND 2027

We’re still looking for feedback on where TND27 should take place within the GTA/Golden Horseshoe area and we’d love your input! 

If you haven’t filled out the location survey yet, there’s still time. But don't wait too long. The Survey closes May 31st.

Survey Link

One question we’re getting asked a lot:

“Why is True North Dreamin' staying in the GTA again next year?”

The short answer: sustainability and growth.

As a fully volunteer-run event, it’s difficult to finish one conference and immediately pivot to planning in a completely different part of a country, especially one as large as Canada. Staying within the GTA/Golden Horseshoe area for another year helps us:

💙 Build a stronger financial foundation for the future

💙 Reduce operational stress while we improve and grow the event

💙 Begin planning TND28 earlier and more strategically

💙 Build stronger local volunteer and organizational support (wherever we plan to go next)

💙 Create a more sustainable long-term path for expanding to other regions in future years

We absolutely want TND to continue growing across Canada over time. This is simply the most realistic and responsible next step as we continue to build the event.

Thanks for all your feedback, ideas, and support so far! 🇨🇦

A Successful Two Days at True North Dreamin' 2026! 

True North Dreamin’ 2026 has wrapped, and I just wanted to take a moment to say thank you to this amazing community 💙 

Over the two days, we saw exactly what makes the Salesforce ecosystem so special—people sharing knowledge, learning from each other, and making new connections.

From practical, real-world sessions to the conversations happening in between, the energy throughout the event was something special. 

A huge thank you to everyone who attended, spoke, volunteered, and supported TND26. This event is 100% community-driven, and it really shows in the way people show up for each other. 

Even though the event is over, the conversations don’t stop here. I hope you’ll continue to stay connected, share what you’ve learned, and keep building on the relationships you started. 

We’re already starting to think about next year (yes, already), and one of the biggest decisions is location.

If you’re in the Golden Horseshoe/GTA area—or planning to attend again—we’d really appreciate your input.

Go to: Location Survey

If you were there, what stood out to you? Favourite session, moment, or takeaway? Was there a speaker that made you think, "I could do this too"? Share it here to inspire others.

And if you missed it, hopefully we’ll see you next time 😊

SurveyVista Team is going to be in True North Dreamin’ on May 11–12 

and we love to connect with fellow Trailblazers in person.  

If you’re planning to attend (or still deciding), I’d definitely recommend it. True North Dreamin’ is Canada’s premier community-led Salesforce conference, bringing together Trailblazers for two days of sessions, networking, and idea sharing.  And Toronto is a great city to experience it in.  

More info / registration: 

https://www.truenorthdreamin.com/ 

My colleague Rajesh Unadkat (Founder & CEO, SurveyVista) will also be speaking on 

May 12 at 1:30 PM on “How to Build Automated Customer Journeys That Scale” 

— sharing how Salesforce-native teams turn customer signals into real-time automated actions.  

If you’re around during the event, feel free to come say hello — would be great to connect with fellow Trailblazers in person. 

Hope to see some of you in Toronto! 

@True North Dreamin #FREE SurveyVista #Salesforce Surveys #VoC #Voice Of The Customer

📝 True North Dreamin’ 2026 is Just 9 Days Away 🇨🇦

We’re officially into the final stretch for True North Dreamin’ 2026 — just 9 days out.

***A quick note for speakers and sponsors: there are a few upcoming deadlines on

At this point, most of the event is set — sessions, speakers, sponsors, and the many little details that make it all come together.

Speaker profiles are live, the session list is full, the agenda is live, and it’s much easier now to see what the two days will look like.

We’ve also been sending important updates to attendees, speakers, and sponsors over the past couple of weeks. If you’re planning to join us in Toronto and haven’t seen those, please check your inbox (and spam folder), or let us know so we can resend.

Things are starting to move very quickly. 

Sponsors are preparing, speakers are finalizing details, and attendees are sorting travel, hotels, and schedules. It’s no longer “next month”. It’s right around the corner.

Ticket sales close

www.truenorthdreamin.com

True North Dreamin’ 2026 is Two Weeks Out! 🇨🇦

We’re officially two weeks out from True North Dreamin’ 2026, and at this point, most of the event is set — sessions, speakers, sponsors, and the many little details that make it all come together.

Speaker profiles are live, the session list is full, and the shape of the event is much easier to see now than it was a month ago.

We’ve also been sending important updates to attendees, speakers, and sponsors over the past few days, so if you’re planning to join us in Toronto, make sure to check your inbox (and spam folder) so nothing gets missed. Don't forget to let us know if you didn't receive your email.

At this point, things start moving quickly.

Sponsors are preparing, speakers are finalizing details, and attendees are figuring out travel, hotels, and schedules.  It is no longer “sometime in May” but just around the corner.

If you’ve been on the fence, ticket sales close next week (May 7th), so now is a good time to make that decision. 

Looking forward to seeing so many familiar (and new) faces in Toronto 🇨🇦

Hi True North Trailblazers

👋 

As we head into the end of March, a couple of quick planning updates for True North Dreamin’:

🗂 The general agenda is now available 

If you’re starting to think about your time at TND, you can now see the overall structure of the two days. 

📖 The full session list will be released on Monday 

You’ll be able to start mapping out what you want to attend in more detail. The link will be available off the General Agenda page 

🎟 Group ticket pricing ends March 31 

 If you’re planning to attend with a team or community group, this is the last chance to take advantage of the 10% group discount for groups of 8 or more. Email

to get your special code. 

🏨 Hotel block rate available until April 10 

 We’ve secured a discounted rate at the venue hotel. Staying onsite makes it easier to connect, attend early sessions, and be part of everything happening around the event. The special rates are valid for our event dates of

.  

Find the link to book your reservations at

📝 We also shared a new blog post this week. 

A look at what a typical day at True North Dreamin’ can feel like — from sessions and keynotes to the conversations in between. If you’re still deciding or just starting to plan, it’s a helpful way to picture how your time might unfold. 

If TND has been on your radar, this is a good time to start locking in plans.

And for those considering sponsorship — please note that inclusion in certain printed and on-site materials (such as t-shirts, lanyards, and signage) depends on upcoming production timelines, so we may have to offer alternate benefits for sponsorships received after April 5th.

More to come next week as we head into April.