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Pardot assigns default grade D to all prospects. Does it apply to all the prospects whether they are coming through form/landing pages/import/SF? In what case this field be blank? #AskAPardotExpert #Pardot #Pardot Scoring
10 risposte
Tom Bassett (Vera Solutions) 
Forum Ambassador
Hello,
Pardot applies a grade of D to all new prospects regardless on how they were created.
The Grade will be blank until a prospect has matched to a Profile Criteria.
Thanks Tom
I would like to see the previous score the Pardot Scoring Category reporting... is this possible?
I am not sure why, but when you look on the Pardot Scoring Category object there is no Score field so you can not reference this when trying to capture the prior value in workflow or history tracking.
Has anyone got any experience with this or can support? Thank you!
Thanks, Sarah
#Pardot B2b Marketing Automation
@* MC Account Engagement (fka Pardot) *
For example: I would like to see the score for business contact is 150 before the new score is 162.
Or the Business events score before this one was 60 and now it's 75.
2 risposte
Lakhan Meghani (Cube84)
Forum Ambassador
Hi Sarah,
You can see the individual activity score at record level in activity section in Pardot.
You can try to map 2 new fields Activity Name and custom Score field with CRM and turn ON field tracking of those 2 fields -> possibility to see in a report view
Not so sure but you can try
Hi Everyone,
I thought that I had come up with a great idea to use behavioral data on our website to personalize our email marketing using Page Actions and Scoring Categories. The plan was to assign every product page on our website to a Scoring Category and Page Action that would increase a Prospect's score by +1. We would create automated email drip campaigns for each Scoring Category that would be triggered once a Prospect's score reached a certain threshold.
The maximum number of Scoring Categories is 50, which I can work with, but the maximum number of Page Actions is 250. I have about 500 pages that I would like to assign Page Actions.
Any ideas on how I could make this work? Thank you for taking time to read my question.
#Pardot #Pardot Experts #Pardot Scoring #Pardot Automation Rules #Prospect Scoring Category #Pardot Page Actions
3 risposte
Hello Eric,
I noticed, you have 500 around product pages.
Lets take an example for 6 products:
www.marketingproducts.com/products/Product-A
www.marketingproducts.com/products/Product-B
www.marketingproducts.com/products/Product-C
www.marketingproducts.com/products/Product-D
www.marketingproducts.com/products/Product-E
www.marketingproducts.com/products/MastersItems
As a workaround in the page action:
Page URL: www.marketingproducts.com/products/Product*
(The above page url will cover all the pages who start with Product, first 5 example URLs)
OR
Page URL: www.marketingproducts.com/products/*
(The above page url will cover all the pages, which comes under products folder, all 6 example pages)
Note: Pardot matches the most specific page action first. If a page action for a specific URL doesn’t exist, Pardot matches wildcards. For example, you have a page action set up to execute for www.example.com/products/form and a wildcard page action for www.example.com/products/*. If a prospect visits www.example.com/products/form, the specific page action is triggered, not the wildcard action.
Thanks
Vinay Kasera
I'm trying to understand what Pardot looks for to score the File Access Scoring rule?
Reports on Pardot Score Actions
Hi fellow Pardot Scoring users!
Does anyone know if within the module we can access graphical reports (pie chart) that shows the break down of scored actions that go into a prospect/group of prospects overall score? See attached image - essentially a report that would pull 'Email Open' vs 'Form Submission', etc. and chart them all together for a visual representation of their score make-up.
Might just be a pipe dream, but *fingers crossed*
Happy Friday,
Daniel
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Created! would love your upvote to start: https://success.salesforce.com/ideaView?id=0873A000000LvKcQAK
Pardot Scoring Question: does anyone know where I can find added detail into the out of box scoring categories Pardot provides? thinks like 'social media link click' and 'third party click', webinar registered vs form submissions, are just a few examples of what isn't immediately clear to me. Thanks!
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