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I have created a B2BMA app and datasets which we get with this App are not getting populated. Any idea why? Also I am not able to include 'Pardot and Activity' dataset while creating App.

3 commenti
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#AskAPardotExpert   We have multiple email domains and will leverage Pardot to send emails from and to with different email domain combinations for our internal communications. Since sending IP  is shared, the network team has security concerns around it and the questioning mechanism used behind this shared ID so that other tenants don’t spam us under shared IP. I have to google it but did not find the correct document on this. Can anyone guide here? 

 

Appreciated in advance.

#B2BMA

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Hi Experts,

 

We have request to import 100+ HTML email template from different system to Pardot. Is there an easy way to import them all?

#AskAPardotExpert #B2BMA 

 

Thanks in advance!

 

Regards,

--Sunny

1 commento
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Hi Team, 

How non-technical users can edit preheader text. As per the reference link below, it is working fine, however "pardot-region" attribute disabling the content editing option elsewhere in the email template. Do we have any workaround for nontechnical users to edit preheader text without going into the full HTML? 

 

#Pardot #AskAPardotExpert #B2B Marketing Analytics #B2BMA 

6 commenti
  1. 16 set 2020, 13:45
    @Owais Khan Great! Thank you for your time and for sharing a good amount of information and a detailed explanation.
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  1. How can I see engagement metrics (read rate, skimmed rate, unread rate) and email clients in B2BMA? I see them in the Pardot email reports, and I would like to add these metrics to a dashboard in B2BMA, but I'm not able to find them in datasets that are created with the B2BMA App or the Pardot Engagement History App. How/where are these metrics being generated? #AskAPardotExpert #B2BMA 
  2. Which dataset contains the links that prospects have clicked on in an email in B2BMA? I also see this is Pardot email reports, but in B2BMA, I can only see custom redirect links.

If you have any info or links to articles, let me know. TY.

1 commento
  1. 11 set 2020, 00:46
    Is there any update on this question?
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Hi All, has anyone been able to do workarounds to customize the default B2BMA dashboards? In particular, the B2BMA Engagement Dashboard that can be added on contacts, leads and accounts? 

 

The default Engagement Dashboard is basically not useful for our team because it pulls in all activity, not just the activity that we deem significant. It got instant, negative reactions when we showed it to the reps and other marketers. We tried to add filters and additional data in a customized dashboard, but found out that only the default dashboard is visible in Salesforce to our Analytics View Only users.

 

Does anyone have any ideas, tips or tricks that they've used to make B2BMA data visible to Analytics View Only users?

2 commenti
  1. 10 set 2020, 21:06
    Hi @Danielle Grau and @Eric Wittke

    , thanks for the quick response.

    To clarify, I'm referring to the Engagement History Dashboard that can be added to Contacts, Leads and Accounts.

    I would describe email opens and landing page visits vs landing page completions as a prime example of activity that is insignificant vs significant. When our sales reps or BDRs look at an account, they don't want to see who is opening an email. They want to know who is acting in a way that might signal buying intent.

    Our team wants to know the following when they go to an account:

    - Who is completing forms, landing pages, clicking on emails?

    - What email links are they clicking on? (I was able to use custom redirects to show this)?

    - What topics are they most interested in? (For example, is a customer without analytics looking at analytics content?)

    - Which contacts on that account are the most active? What high value activities (demos, top-converting reports, etc.) are those prospects engaging with?

    Currently, to use the filters on the embedded dashboard, you have to have knowledge of what they mean. So - knowing the difference between a visit to a priority page vs a visit to a landing page. Also, the average user isn't going to make those edits - they're going to look at the embedded dashboard, go "This isn't useful" and then walk away.

    Does that help clarify? Happy to share our use cases if it helps.

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Hi All, does anyone know how to show which specific urls email recipients are clicking upon in an email within B2BMA? The email data set doesn't have this option available, and this is for a previously-sent email campaign so we cannot go back and use Custom URLs.

 

Thanks for the help!

3 commenti
  1. 3 ago 2020, 19:17
    Thanks, @Allie Cox

    . We're using the email reporting already, but it's a manual pull. We're looking to have a way to pull that data into B2BMA that can be dynamically viewed in B2BMA and on the SF Campaign.

    Any suggestions for how to pull it into B2BMA?

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Hi All, We're looking to customize the B2BMA Engagement History view on accounts. Does anyone have any tips for how we can do that?

1 commento
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I am using Einstein Analytics with Pardot.  When I create an analytics app using the B2B Marketing Analytics template, it creates a "Pardot Emails" dataset that includes a "Sent To" field.  However, this field doesn't exist in the underlying ListEmail object.

 

Does anyone know where this Sent To field comes from?

 

@* MC Account Engagement (fka Pardot) *

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