π£ T-minus Connections. The moment we have been waiting for is almost here π£
The sessions are locked π
The speakers are ready π
The content is fire π₯
The surprise & delights are chef's kiss π€
Start building your agenda and get ready for an unforgettable time. π
πDay 1 β Community Theater
9:00 AM Ramatu Kandakai, MBA β Prompt Like a Marketer: Stop Sounding Like Everyone Else
9:30 AM Matt Brulet, MBA & Tim Ziter β Design RCS Messaging: Visuals & Carousels in Journey Builder
11:30 AM Jacob Hayes β What Actually Powers Next Best Action
12:00 PM Anne Tomlin β Fragile to Flexible: Easy-to-Edit Emails, No Custom Modules
12:30 PM Cole Fisher & Julie Marques β How to Master Data 360 β Free Up 8 Hours Per Week
1:00 PM Alec Perea-Martinez β Great Campaigns Are Felt, Not Just Seen
1:30 PM Logan Sandrock Baird β Design Principles That Drive Effective Email
2:00 PM Karmel N. James & Najee Henderson β Everything for Everyone: Accessible Marketing at Scale
2:30 PM Kenny Van Beeck β Stop Blasting and Start Personalizing
3:00 PM Abby McCune & Hannah Jones β Tips and Tricks About Agentforce Marketing
3:30 PM Anna K. & Timothy Kauble β What AI Is Doing to the Email Inbox
4:00 PM Rodrigo Santander β Accessible Template for Every Inbox Client
4:30 PM Whitney Stout β Build a Foundation That Makes AI Work for You
πDay 1 β Networking Space
9:00 AM Najee Henderson β Meetup: New to Connections? First time here? This is your starting point. Get oriented, meet your people, and leave with a game plan.
11:30 AM Myra Wilson, MBA β Steal Their Playbook: Strategy, Story, Scale
12:30 PM Christina Garnett & Goldie Chan β Personal Branding: Using Trust to Future-Proof Your Career
1:30 PM Alexandra Danahy, Ali Saeed, Ben LaMothe & Margaux Malyshev β The Best Career Move They Ever Made
2:30 PM Amanda Turner, Genna Matson, Gregory Gifford & Mounir Nejjai β Unfiltered: Developers on the Future of Email
3:30 PM Tasha Rucker, MBA, PSMβ’ β Ace Your Agentforce Marketing Exams
πDay 2 β Community Theater
9:30 AM Claudia Hoops βοΈ & FranΓ§ois Perret β Master Segmentations in Agentforce Marketing
10:00 AM Kyle Montgomery & Shane Smyth β Beyond the Prototype: Agents Engineered for Human Needs
10:30 AM Laurel Cummings & Sonia Hildner β Make 'Em Laugh: How Humor Drives Revenue
11:00 AM Erin Duncan & FranΓ§ois Perret β Agentforce Marketing Flow Fundamentals
11:30 AM Pato Sapir βοΈ & Rahmaan Lodhia β The Future of AMPscript
12:00 PM Amanda Turner & Genna Matson β The Science Behind Email
12:30 PM Jay Oram β Accessible by Design: Email for Every Inbox, Everyone
1:00 PM Anne Tomlin β Yes, You Can Do That in Email
1:30 PM Eli Hougland β Two-Way Marketing Is Here. Now What?
2:00 PM Justin Piehowski β Great Metrics Don't Speak for Themselves
2:30 PM Anne Tomlin, Jay Oram & Logan Sandrock Baird β Fix My Email: Live Optimization (The first ever live email optimization session at Connections. Bring your campaigns. Get real feedback. Walk away with real fixes.)
πDay 2 β Networking Space
9:30 AM Leia S. β How Women in Tech Are Using AI to Work Smarter
10:30 AM Angelia Sterling, Kyle Montgomery, Shane Smyth & Rebecca Simmons, Jenny MacDonald β Meetup: Commerce Community
11:30 AM Salesforce Product Leaders β Fireside Chat: Agentforce Marketing Roadmap Fresh off the Marketing Keynote, get your questions answered directly by the product team.
12:30 PM Ali Saeed, Chris Zullo & Pato Sapir βοΈ β Your Move: Real Marketing Decisions
1:30 PM Anne Tomlin, Jay Oram & Logan Sandrock Baird β Meetup: Email Geeks Whether you live in code, design, or strategy, this one is for you.
@* Marketing Cloud Engagement * @* MC Account Engagement (fka Pardot) * @Marketer Group, Indianapolis, US, @Marketer Group, Philadelphia, US, @Marketer Group, Twin Cities, US, @Marketer Group, Madrid, ES, @Marketer Group, Denver, US, @Marketer Group, Toronto, CA, @Marketer Group, Cleveland, US, @Marketer Group, Atlanta, US, @Marketer Group, Austin, US, @Marketer Group, Boston, US @Commerce Trailblazers @* B2C Commerce * @B2C Commerce Developers
