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Optimize Data, Audiences, and Digital Advertising
Trail

Optimize Data, Audiences, and Digital Advertising

Learn how advertising solutions can help you discover new customers, reach the right audiences, and improve ad spend.

Start
+1,100 points
Beginner
Marketer
~2 hrs 5 mins

Skills you will gain

Complete the Trail to build your expertise. Learn More
  • Configuration Management
  • System Design and Implementation
  • Data Management
  • Marketing Strategy and Techniques
  • Digital Marketing

Products

  • Marketing Cloud Engagement
+1,100 points
Beginner
Marketer
~2 hrs 5 mins
+300 points
Module

Digital Advertising Transformed with Customer Data

Build a successful digital advertising strategy with an audience-based approach.

~30 mins
+500 points
Module

Marketing Cloud Advertising Implementation

Learn how to set up and start using Marketing Cloud Advertising functionality.

~35 mins
+300 points
Module

Customer Data for Marketers

Use customer data to create personalized, engaging experiences.

~1 hr
~2 hrs 5 mins