Trail

Discover Salesforce Personalization

Learn about real-time personalization and interaction management using Marketing Cloud Personalization.

+900 points

Foundational

Marketer

~1 hr 10 mins

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Use MCP to deliver individualized and relevant experiences to customers and prospects.

+500 Points

~40 mins

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Apply ethical use best practices to deliver responsible personalization solutions.

+200 Points

~20 mins

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Identify keys to successfully implement Marketing Cloud Personalization.

+200 Points

~10 mins

Skills you will gain

Complete the Trail to build your expertise. Learn More

Check out other Salesforce products to see how they can help you create more personalized customer journeys and make data-driven decisions.