* Marketing Cloud Growth & Advanced *

I'm using the Path Experiment element in Marketing Cloud Next Edition and want to set up A/B testing for my email sends. I noticed that when I select "Standard Metrics" for performance, I can set the test duration in hours, days, or weeks. However, when I switch to "Custom Performance Metrics," the "hours" option is no longer available, and I can only choose days or weeks.

Is this the expected behavior? Is there a way to use a shorter (hourly) test duration when using custom metrics, or is this limitation by design? Any best practices or workarounds would be appreciated.

Is there a way to limit which Flow Actions users can see or execute based on their permissions?

For example, users with a Marketeer permission set should only be able to see/use actions related to Marketing Cloud Next and Data Cloud, such as Send Email Message and Execute Data Cloud SQL Query, but not actions such as Delete Records.

The goal is twofold:

• Keep the Flow Builder action list relevant and less cluttered for different groups of users.
• Control which types of Flows different users are allowed to build.

If it isn't possible to hide specific Flow Actions, would it be possible to prevent users from activating a Flow if it contains restricted actions

? 

Has anyone implemented something similar, perhaps using Custom Permissions, Permission Sets, or another Salesforce security mechanism?

I’m currently working on Salesforce Marketing Cloud Next in a sandbox environment and I’m trying to understand the best approach for moving the entire setup and configuration to a UAT environment.    My questions are:

• Can this be automated using VS Code + Salesforce CLI / metadata deployment?

• Which types of configurations and assets can be migrated automatically, and which ones need to be recreated manually?

• Are there any best practices for promoting configurations from sandbox → UAT → production in Marketing Cloud Next?

I’d also love to hear how you approached this in real projects and what tools or processes you used for deployment and version control.

Thanks!   

@* Marketing Cloud Growth & Advanced * @* Salesforce Developers * 

Hi,

I have uploaded a PDF to the Marketing Cloud Next CMS and would like to add a link to the PDF in an email.

I found this article explaining how to get the URL of an uploaded CMS asset:

https://medium.com/@marketingcloudtips/marketing-cloud-next-how-to-find-the-url-of-an-uploaded-image-13f385e07ba5

I followed the approach described in the article and used the Content Key, channel ID and org ID to construct the URL, but I couldn't get it to work for my PDF.

What is the correct way to get the public URL of a PDF stored in Marketing Cloud Next CMS and then link to that PDF from an email?

Is there a different process for PDFs compared with images, or is there a specific place in Marketing Cloud Next where the PDF URL can be retrieved?

Thanks! 

Hi everyone! I have a question about setting up Ad Audiences in Data 360, specifically Meta Custom Audiences.

Based on my understanding, the flow should be:

Data 360 → Segment → Activation → Meta Custom Audiences → Meta Ads Manager

So, first we configure a Meta Custom Audiences Activation Target, connecting the Meta Business Manager/portfolio. Then, we create a segment in Data 360 and create an Activation associated with that target. Once the activation is published, the audience should become available in Meta as a Custom Audience, which can then be selected and used for an advertising campaign.

Is my understanding correct?

I also want to confirm whether this is the functional replacement for Marketing Cloud Advertising / Advertising Audiences (Advertising Studio). From Salesforce's current documentation, it seems that Data 360 Ad Audiences is the recommended approach for activating first-party audiences to platforms such as Meta.

For anyone who has already implemented this migration: is the flow really Segment → Activation → Activation Target → Custom Audience in Meta?

And are there any important differences or considerations compared with the previous Advertising Audiences functionality in Marketing Cloud Engagement?  

Thanks in advance!  

The client currently has Tenant A and is planning to acquire a separate Tenant B.

Is there any way to centrally manage Tenant B from Tenant A?  

For example, can users access or manage Journeys, Automations, Data Extensions, or other components of Tenant B while logged into Tenant A?

Or, since they are separate tenants, must each tenant always be accessed, configured, and managed independently?

I have setup a flow whereby an Email (transactional) is being sent to Segment audience in Marketing Cloud Growth. In the email I have linked the org's Default Email Preference Page. On the received email, when I click on the link, it shows up as blank page with 'Invalid Page' error.  

I have followed this helpful link to set up the Preference Page:

I am not sure how to troubleshoot this. The Email Template and the Preference Page are both published.

Hi there. We are standing up Marketing Cloud Growth to replace an MCE. In MCE we could authenticate our root domain to use our "normal business email addresses" as senders (but RMM features and all other tracking/URLs used the subdomain). I understand in MCG it is a best practice to authenticate a subdomain but then it requires that any of our sending email address must need to receive mail (to validate). We have never configured our email service (Microsoft 365) to receive mail on a subdomain. How have others dealt with this problem. Does anyone take a chance on using the main "root" business domain for this purpose. Or is it a simple matter for the IT Team to allow for inbound mail on a subdomain that is exclusive to marketing cloud. Can you alias an email address on a subdomain to an existing mailbox? Thanks in advance for any thoughts.

Hello everyone, MCN newbie here ;-) 

Has anyone managed to use a custom brand font in Marketing Cloud Next emails?

What did you try, what actually worked, and what ended up being the best compromise when the client insisted on a non-standard font? CSS, CMS, external hosting? Any working solutions welcome :-)