What has your experience been and what would you recommend is the best practice when it comes to when to convert a lead? How do you manage "parking lot" opportunities?
2 respuestas
I think it comes down to how you want to measure the results. You could use conversion rate on the Leads if you're not using the parking lot option. If you do the parking lot option then you can report ton the win rate. I'd be sure to have a required Closed Lost reason to get some more granularity with this.
