We created a new field in Pardot and Salesforce called 'Title Level'. It is a Prospect record in Pardot - and the same field exists as both a Contact and Lead field in Salesforce.com. Logic on the Pardot side says to use whichever is most recently updated. The API names are the same in both the contact and lead modules - however, only the Contact record type is able to sync. When title level is changed on a Lead record - initiated from Pardot or from SFDC - the connected field does not update from CRM to MA or vice versa. We have several other fields set up similarly (single Prospect field, mapped to same name contact and lead data fields) and have not had any issue. Is there something I could be overlooking?
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