What’s the main difference between using a standard record page and creating a custom one in Lightning App Builder? In which situations do you usually prefer to customize the page?

Hey Camila, 

Standard Record Page uses Salesforce's default layout tied to the object's page layout, quick to set up, works fine when everyone needs the same view. 

Custom Record Page (built in Lightning App Builder) lets you drag-and-drop components, use Dynamic Forms/Dynamic Actions, add custom LWCs, control visibility by criteria, and assign different page versions by app, profile, or record type. 

When to customize: different teams/profiles need different views of the same object, you want to hide irrelevant fields for a specific role, you need conditional visibility (show a component only when a certain field value is set), or you're adding a custom component that doesn't exist on the standard page. If the default layout already serves everyone well, stick with standard, less to maintain. 

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