Anyone in the B2C services space using SF FSC with Contacts object only, i.e. not using the Lead object? In lead gen and conversion to appointment set, we treat leads and contacts the same and primarily treat them as a household. We hear the lead object is meant to be light and contacts is "heavier" and may impact performance. Would love to hear from anyone who is using contact only.
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Good points above from Marcus. Also, Lead and Contact are both similar in performance. If you use some other features like case management, you will need to use Contact as it won't work for Lead. You will also need Contact if you want to enable Community access for those users. Also, if you decide to associate the same contact (individual) to multiple groups or households, you will be able to do it with contacts, not lead. You don't need to use Leads unless you have relevant use case. @Christine Anderson
