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+ 900 points

Parcours

Use Journey Builder Strategies

Plan, build, and launch effective journeys.

Environ 1 h

+ 200 points

Module

Campaign Optimization for Marketers

Achieve maximum impact by planning and pacing your media.

Environ 10 min

Create Effective Marketing Campaigns

Environ 5 min

Boost Campaign Planning and Pacing

Environ 5 min

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+ 400 points

Module

Advanced Customer Journeys

Build engaging journeys for each stage in the customer lifecycle.

Environ 35 min

Determine the Goal of Your Journey

Environ 10 min

Build Effective Opt-in and Welcome Campaigns

Environ 10 min

Create a Compelling Engagement Campaign

Environ 5 min

Gather Customer Feedback with a Survey Journey

Environ 10 min

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+ 300 points

Module

Journey Prioritization Strategies

Prioritize your journeys and manage how contacts enter a journey.

Environ 15 min

Prioritize Your Journeys

Environ 5 min

Track Your Contacts

Environ 5 min

Use Contact Tracking to Tailor Journeys

Environ 5 min

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Environ 1 h