ABOUT THE EXAM
Candidates should have hands-on experience as a full-stack developer for Marketing Cloud creating personalized, dynamic messages, landing pages, Marketing Cloud scripting languages, and is experienced with data configuration, manipulations and advance segmentation, as well as reporting and analytics.
Get the Exam Guide
Get the Exam Guide
Earn your Prerequisites
Certification
The Salesforce Marketing Cloud Email Specialist credential is designed for those who can demonstrate knowledge, skills, and experience in email marketing best practices. Includes message design, subscriber and data management, inbox delivery, and external integrations with the Marketing Cloud email application.
Join the community
Collaborate and study with fellow Trailblazers in the Trailblazer Community
Maintain Your Credential
| Maintenance Module | Date Available | Completion Deadline |
|---|---|---|
| Winter ‘22 | Available Now! | January 2023 |
| Spring ‘22 | Available Now! | April 2023 |
| Summer ‘22 | Available Now! | August 2023 |
Related Credentials
Certification
The Salesforce Marketing Cloud Administrator credential is designed for administrators who can configure Marketing Cloud products utilizing industry and product best practices. Candidates should be generally familiar with data structure in subscriber data management and can thoroughly navigate Setup. Certified Marketing Cloud Administrators can successfully troubleshoot account configuration and user requests.
Certification
The Salesforce Marketing Cloud Consultant credential is designed for those who can set up and implement the Salesforce Marketing Cloud email application tools, providing solutions to execute both tactical and strategic email campaigns. Candidates should possess broad knowledge of Salesforce applications, regularly configure and manage Salesforce, and work with stakeholders to define requirements.
Certification
The Salesforce Marketing Cloud Email Specialist credential is designed for those who can demonstrate knowledge, skills, and experience in email marketing best practices. Includes message design, subscriber and data management, inbox delivery, and external integrations with the Marketing Cloud email application.
Certification
The Salesforce Pardot Consultant credential is designed for those who have experience implementing Pardot solutions in a customer-facing role.Candidates should be able to design and implement Pardot solutions that meet customers’ business requirements and contribute to their long-term success.
Certification
The Salesforce Pardot Specialist credential is designed for those who can demonstrate skills and knowledge in designing, building, and implementing marketing workflows through the Pardot platform.
Certification
Certified Platform Developer I developers understand how to develop and deploy custom business logic and custom interfaces using the programmatic capabilities of the Lightning Platform. They know when to use declarative versus programmatic methods, and can extend the Lightning Platform using Apex and Visualforce.