See What’s New: Marketing Cloud, Commerce Cloud, Revenue Cloud
Learning Objectives
After completing this unit, you’ll be able to:
- Describe the latest features and enhancements for Marketing Cloud, Commerce Cloud, and Revenue Cloud.
Unite campaign execution with financial operations to craft high-converting customer journeys and speed up the path from quote to cash. With autonomous goal optimization, unified inventory visibility, and AI-assisted deal strategy, these tools empower your organization to deliver highly personalized buyer experiences while driving predictable revenue growth.
Marketing Cloud
Campaign Agent
Set the goals, budgets, and guardrails and the Campaign Agent orchestrates, arbitrates, and optimizes campaigns autonomously across every channel. With Campaign Agent, every customer receives the right message at the right moment without conflict or over-messaging, so the marketing team can focus on strategy, not execution. Campaigns run more consistently against defined goals, budgets self-adjust in real time, and marketing activity connects directly to pipeline and revenue outcomes.
Sender Rating Score
Know exactly where you stand with mailbox providers at all times. Sender Rating Score gives you a real-time view of your sender reputation by rolling key signals — bounce rates, complaint rates, and engagement trends — into a single score.
Agentforce Content Agent
Generate brand-consistent, multilingual content across email, SMS, and mobile push from a single AI-powered authoring workspace built for marketers. With Agentforce Content Agent, simply describe your campaign goal and audience and the system generates tailored, on-brand content variations across channels with built-in brand controls, approval workflows, and Slack collaboration to keep teams aligned. Content that once took hours or days to produce can be created and launched in minutes, with consistent brand integrity across every channel and market.
Commerce Cloud
Agentic Commerce Search
We built Agentic Commerce Search to understand shoppers, not just match keywords.
Multi-Cart Collaboration
Build, review, and approve B2B orders as a team. Real-time sync, role permissions, and an audit trail make every shared cart secure and accountable.
Unified Omnichannel Inventory
Unify store and digital inventory in one real-time record. Every transaction syncs instantly, eliminating ghost stock and enabling BOPIS at every location.
Revenue Cloud
Revenue Cloud Agent Enhancements
Expand revenue agent capabilities across the full selling lifecycle—self-service quoting for buyers, integrated partner quoting, and automated renewal prep for AEs—to accelerate time to cash.
Admin Setup Enhancements for Revenue Cloud
Stop waiting on manual setup. Preloaded environments, one-click price and usage resets, and AI-assisted configuration let you test, validate, and launch new revenue models faster.
Large Transaction Support
Process up to 15,000 transaction lines per deal. Revenue teams now have the scalability and confidence to close and bill the most complex transactions, end to end.