Learn About Public Sector Solutions

Learning Objectives

After completing this unit, you’ll be able to:

Explain what Public Sector Solutions is.
Describe the current challenges that governments face and how Public Sector Solutions addresses those challenges.
Discuss the government-focused solutions that Salesforce offers.
Explain how Agentforce 360 and Data 360 enhance efficiency and information management.

Before You Start

Before you start this module, consider completing this recommended content.

Public Sector Solutions: Quick Look

A New Era of Service

Government agencies around the world are navigating a period of profound change in how they operate and serve the public. To overcome budget constraints, staff shortage, digital skills gaps, and inefficient legacy systems, agencies are exploring modern, digital solutions to consolidate, automate, and digitize everyday processes.

Public Sector Solutions is at the forefront of this massive shift. Built on the Salesforce Platform, this unified system transforms the way government agencies work and engage with constituents.

In this badge, you explore the many organizational and operational challenges that public agencies face today, and how Public Sector Solutions addresses them across every level of government and for every role.

First, go over the several challenges that prevent governments from reaching their full potential.

Challenges to Meeting the Mission

Operationally, government agencies have to address rising constituent expectations and the reality of legacy operations. Every day, public servants juggle a massive to-do list: issuing licenses, approving permits, distributing benefits, and making sure communities stay safe and supported. Yet, many agencies run into roadblocks because of how things have "always been done." Here are a few common hurdles:

Disconnected tools: When every department uses a different system that doesn't talk to the others, simple tasks turn into a puzzle. Data gets stuck in silos, and constituents end up caught in the middle.
Outdated processes: Relying on legacy software and manual paperwork slows everyone down, leading to staff burnout and long wait times for the public.
Playing catch-up: Because systems are hard to connect, agencies spend most of their time reacting to yesterday's paperwork instead of planning for tomorrow's needs.

At the same time, constituents expect the same smooth, 24/7 digital experiences they get when shopping or banking online, plus total confidence that their personal information is safe and secure.

To bridge this gap, agencies need a modern way to connect their data, streamline workflows, and bring everything together.

The good news is that Public Sector Solutions addresses these challenges by reimagining what a government platform can do.

What is Public Sector Solutions?

Public Sector Solutions has a set of prebuilt apps and data models specifically designed to meet the needs of all types of government agencies. It includes specialized business logic, automation tools, and AI to remove administrative roadblocks, simplify government workflows, and enhance constituent experiences. It helps agencies achieve greater efficiency, while also future-proofing operations for continuous digital innovation.

You can deploy these solutions flexibly depending on your operational goals:

Data Models: Use pre-built, standardized data models out of the box to unify data and quickly establish a trusted system of record.
Composable Workflows: Leverage modular business logic and automated workflows to streamline everyday administrative tasks.
Full Application Experiences: Deploy comprehensive, end-to-end applications enhanced with built-in AI agents for intelligent, automated support across every interaction.

Public Sector Solutions comes equipped with robust support for a wide array of public sector missions and operations right out of the box, including:

License, Permit, and Inspection Management
Social Programs and Benefit Management
Grantmaking and Funding Lifecycle Management
Provider Management and Referrals
Talent Recruitment and Employee Experience
Investigative Case Management

Here are the key benefits of Public Sector Solutions:

Digital-first: Public Sector Solutions consolidates data from disparate sources into a single source of truth, helping employees to deliver faster, more personalized, and transparent services.
Flexible and scaleable: Seamless desktop and mobile experiences paired with powerful analytics help maximize productivity and make data-driven decisions.
Automated and AI-ready: Integrated AI and automation help staff achieve unprecedented speed and efficiency, and ensure consistent, intelligent support during every interaction and task.
Trusted, secure, and compliant: Mission-critical processes and sensitive data are safeguarded within a secure and compliant platform.
Fast implementation: With a rapid deployment model, you can implement prebuilt apps and data models within a matter of weeks, achieving immediate results while maintaining operational continuity.

So what makes a Salesforce digital solution so well suited for public sector work?

For government agencies, Salesforce puts the constituent at the center of your digital transformation. The tools and technologies within the cloud-based Salesforce Platform help agencies accelerate service and engagement with the community. With a 360-degree view of your constituents, including accounts, contacts, and profiles, staff can provide more effective and personalized service. They can also quickly view each constituent’s relationships, past interactions, applications, and other relevant information.

Along with capturing constituent data, data models store and organize information about your agency’s services. For example, you can easily track all your social programs, associated goals, and benefit management through connected objects. Missionforce Policy Engine is a no-code tool for converting static policy documents into auditable, executable rules for automated eligibility and compliance. Use Agentic Application Intake for natural-language form completion and document data extraction. This underlying, connected data powers the Public Sector Solutions apps and AI agents that you explore later in this badge.

Your system helps you to connect with constituents. Employees and constituents can communicate and collaborate in the channels they use, whether that’s a Public Sector Solutions desktop app, mobile app, or web portal. Build intelligent applications and processes using time-tested, automated workflows, and low-code and no-code tools.

As with all Salesforce products, Public Sector Solutions is ever-evolving, and you can be sure you’re getting the most cutting-edge technologies built by experts to further empower your agency.

The Public Sector Ecosystem

Public Sector Solutions is part of a broader suite of Salesforce products designed for governments. Take a moment to explore these products, which work directly alongside your Public Sector Solutions apps and data models.

Government Cloud is a dedicated, securely partitioned instance of the Salesforce Customer 360 platform for meeting rigorous security, compliance, and data residency requirements. With a Government Cloud environment, you can adhere to strict government mandates for data storage in the United States. To learn more about how Public Sector Solutions helps you reach high standards for compliance, visit the Understand Compliance in Public Sector Solutions Help article.

On top of this powerful combination of platform, apps, and data, Salesforce offers industry-leading AI and data integration capabilities. Learn more in the next sections.

Agentforce 360 for Public Sector

As AI increasingly improves productivity across companies and industries, public sector agencies are at a crossroads. How do you implement this powerful technology to become more efficient with limited resources? How do you keep constituent data safe and compliant?

Public Sector has AI built in for government agencies that works alongside your apps and data. It helps agency staff to deliver services faster and remove administrative roadblocks that slow down everyday workflows. Public Sector Solutions includes prebuilt, role-based AI skills that complete tasks and give your team important information at the appropriate time through an interactive interface.

For example, you can use AI agents to source and screen candidates to accelerate hiring and resolve complaints. You can also identify compliance violations by using agents to compare inspection findings to relevant laws, policies, and regulations. The Salesforce Trust Layer ensures that constituent information is never shared with large language models (LLMs).

To learn more, visit the Agentforce for Public Sector Trailhead badge.

Data 360

Data management has long been a constant challenge for government agencies. As time goes on, many agencies suffer under the weight of an ever-increasing array of disconnected systems and data sources. Wouldn't it be great if you had a fully centralized platform for all your operational data?

With Data 360, make your org a true system of record by quickly connecting and bringing together data from external systems. Data 360 ingests data from all Public Sector Solutions and maps it to data model objects (DMOs). A DMO is a standardized, harmonized object that gives data from different systems a common structure and meaning. For example, records from separate case management, licensing, and benefits systems can map to the same DMOs. By unifying all your agency information this way, you gain comprehensive reporting and metrics and surface valuable, actionable insights.

To explore Data 360 in more detail, visit the Data 360: Unlock the Value of Your Data Trailhead trail.

Up Next

In this unit, you scratched the surface of Public Sector Solutions and learned how it helps agencies clear obstacles and realize success. Next, learn why this solution is the correct platform for every level of government and every user.

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