A Pocket Guide to Salesforce Customer Data Platform

#1MinuteTip

Here is a pocket guide from Salesforce that can help you understand what Customer Data Platform (CDP) is. 

This guide covers

1. What is Customer Data Platform (CDP)?
2. What is Salesforce Genie
3. What is the difference between Marketing CLOUD CDP and Salesforce Genie?
4. Why do we have CDP?
5. Key capabilities and value
6. Links to learning resources, Demo Org, demos, videos, enablement series for partners, documents, articles and more.

• Quip Document by Salesforce – MC Customer Data Platform (CDP) | Partner Pocket Guide
• 1MinuteTip Blog Post

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