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Opportunities are the sales and pending deals that you want to track. By adding opportunities, you are also building your “pipeline,” which will contribute to your forecast. You can also link opportunities to campaigns to help measure the ROI of your marketing programs. In addition, you can create quotes, which show proposed prices for products and services, from an opportunity.
Example : Fortis Hospital is a company or your Client , Sachin and Ram are leads related to that customer and may be convert to contacts, if insurance is sold to them. This particular insurance or any other insurance product is the opportunity. There may be many opportunity like health insurance, life insurance, vehicle insurance etc.
