Getting Started with Einstein Content Selection - Attribute Mapping, Exclusion Rules, and Variety Rules

We’ve covered almost everything Einstein Content Selection, but we have three areas left to discuss: Attribute Mapping, Exclusion Rules, and Variety Rules! In video 4 of this multi-part series, we’ll talk about all things ‘attributes’, from customer attributes to content attributes and how they relate to each other. You’ll learn about the use cases and best practices for when to use must match, exclusion, and variety rules, and of course, you’ll get to see it all in action!

Rachel Boyles and Doug White

Product Marketing Manager/ Senior Director, Product Management

Broadcasted on Oct 15th, 202045 mins