Dive Into Communications Cloud
Learning Objectives
After completing this unit, you’ll be able to:
- Identify the components of Communications Cloud.
- Outline the purpose, functions, and benefits of each component.
- Explain how Communications Cloud fits into your company ecosystem to transform your business.
Solution Components
Now that you know what you can achieve with Communications Cloud, it's time to start thinking about how. Let’s start with the solution map, shown here. Click each solution component to find out more.
Communications Cloud and Salesforce Einstein 1
Communications Cloud integrates with Salesforce Marketing, Sales, and Service Clouds to provide functionality specific to the communications industry. It uses analytics and artificial intelligence (AI) to give personalized service to your customers.
Watch this example of a customer interaction with QuadStar to see how the different Salesforce Clouds work together to give outstanding cross-channel customer service.
Notice how seamlessly the Marketing, Sales, Service, and Communications Clouds worked together to optimize the customer experience across multiple channels.
Communications Cloud and Your Ecosystem
To paraphrase John Donne, no Salesforce Cloud is an island. You’ll want to integrate the fantastic functionality of Communications Cloud with other systems to ensure the data and processes in your organization all work together smoothly.
Salesforce Einstein 1 supports most business operations, but what if you want to use your number reservation system with Communications Cloud? Or a credit check application? In this case, use OmniStudio and APIs to integrate your third-party applications. The solution gives you industry-standard APIs, including TMF620 and TMF645 APIs, which come out of the box to help automate your processes for faster, more accurate service.