trailhead
16 hrs 40 mins
Time to complete Trailmix
Email Marketing Best Practices badge
Task

Email Marketing Best Practices

Exam Weight 15%
Marketing Cloud Basics badge

Marketing Cloud Basics

Explore our powerful suite of products and start building your digital marketing strategy.
Email Studio Basics badge

Email Studio Basics

Take a tour of Email Studio and start setting it up for your users.
Email Marketing Strategies badge

Email Marketing Strategies

Discover best practices to use when designing and sending an email.
 Learn Privacy and Data Protection Law badge

Learn Privacy and Data Protection Law

Learn about laws and regulations for collecting personal data, using it, and protecting privacy.
Marketing Automation Strategies badge

Marketing Automation Strategies

Learn to scale your marketing efforts using first-party data, templates, and automations.
Email Message Design badge
Task

Email Message Design

Exam Weight 13%
Distributed Marketing Administration badge

Distributed Marketing Administration

Discover the power of Distributed Marketing and how to implement it.
Content Creation and Email Delivery badge
Task

Content Creation and Email Delivery

Exam Weight 18%
Email Creation and Sending badge

Email Creation and Sending

Learn the three steps to creating effective marketing emails.
Marketing Content Creation badge

Marketing Content Creation

Learn the value of successful content and how our tools can help you create it.
Content Builder Features badge

Content Builder Features

Learn how to use Content Builder to create a library of customized, reusable content.
Create and Send Targeted Emails with Email Studio badge

Create and Send Targeted Emails with Email Studio

Learn how to build and deliver personalized emails that create lasting customer relationships.
Content Builder Basics badge

Content Builder Basics

Configure and customize this powerful tool to implement a successful content strategy.
Marketing Automation  badge
Task

Marketing Automation

Exam Weight 19%
Audience Segmentation badge

Audience Segmentation

Segment your audience and deliver the right message to the right person at the right time.
Customer Journey Basics badge

Customer Journey Basics

Connect your data, departments, and channels to deliver great 1-to-1 customer experiences.
Lightning Platform API Basics badge

Lightning Platform API Basics

Get to know the Salesforce Lightning Platform APIs and learn to integrate your data.
Subscriber and Data Management  badge
Task

Subscriber and Data Management

Exam Weight 29%
Tracking and Reporting badge
Task

Tracking and Reporting

Exam Weight 6%
Trailmix complete!
retargeting