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+300 points
Module

Marketing Cloud Account Engagement Basics

Learn what Account Engagement is and how it can help you market to other businesses.

~45 mins
+400 points
Module

Explore Marketing Strategies That Engage Customers

Discover best practices for combining lead generation and lead nurturing.

~50 mins
+400 points
Module

Engagement Studio for Marketing Cloud Account Engagement

Build responsive, highly personalized customer journeys using Engagement Studio.

~1 hr 10 mins
+500 points
Module

Email Marketing for Marketing Cloud Account Engagement

Create and send emails to support your marketing automation strategy.

~2 hrs 10 mins
+400 points
Module

Marketing Automation Strategies

Learn to scale your marketing efforts using first-party data, templates, and automations.

~40 mins
+200 points
Module

B2B Marketing Analytics for Lightning App

Analyze your marketing data with B2B Marketing Analytics for Lightning App.

~10 mins
+300 points
Module

Account Engagement Salesforce Integration for Lightning App

Connect Account Engagement to Salesforce to align your marketing and sales teams.

~45 mins
+300 points
Module

Datasets and Dashboards in B2B Marketing Analytics

Use datasets, lenses, and dashboards to organize and analyze your marketing data.

~40 mins
+300 points
Module

Personalization in Account-Based Marketing

Supercharge your account-based marketing with artificial intelligence.

~20 mins