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Welcome to your learning path. Before you get started, click the “follow” button on this Trailmix so you can find new content as it’s added.

+400 points
Module

Marketing Cloud Engagement Developer Basics

Get to know the tools and technologies you use to develop for Marketing Cloud Engagement.

~1 hr
Link

Cool Features of the Marketing Cloud Customer Data Platform for Developers

Learn about the cool features that Customer Data Platform (CDP) has available for developers.

~10 mins
+500 points
Module

Marketing Cloud Engagement Contact Management

Use Contact Builder to manage your Marketing Cloud Engagement contacts.

~30 mins
+500 points
Module

Marketing Cloud Engagement Data Management

Create a data model and organize your data in Marketing Cloud Engagement.

~40 mins
+400 points
Module

Marketing Cloud Engagement Security

Protect your account and data with enhanced security options.

~20 mins
+400 points
Module

Contact Deletion in Marketing Cloud Engagement

Learn how and when to delete contacts in Marketing Cloud Engagement.

~30 mins
+500 points
Module

Marketing Cloud Engagement APIs

Create your ideal integration with the Marketing Cloud Engagement REST and SOAP APIs.

~30 mins
+500 points
Module

Marketing Cloud Engagement Programmatic Languages

Get to know the programmatic languages for Marketing Cloud Engagement.

~30 mins
Link

AMPscript for New Marketing Cloud Developers and Admins

Learn about Marketing Cloud’s proprietary scripting language that helps marketers enhance how they communicate with customers.

~15 mins
+400 points
Module

AMPscript Solutions

Explore AMPscript for personalization, loyalty emails, data-driven emails, and more.

~55 mins
+500 points
Module

Custom Preference Center Development

Create a Marketing Cloud Engagement preference center in CloudPages using AMPscript.

~45 mins
+300 points
Module

Engagement Splits in Journey Builder using AMPscript

Create journeys based on engagement with email links that use AMPscript.

~25 mins
+400 points
Module

Automation Studio Activities

Create tasks in Marketing Cloud Engagement with activities, SQL queries, and API requests.

~25 mins
+300 points
Module

Custom Activities in Journey Builder

Explore ready-made Journey Builder activities and build custom activities.

~15 mins
Link

Marketing Cloud Salesforce Developer Center

Extend marketing apps or create custom marketing solutions using the Marketing Cloud API, SDKs, packages, programmatic content, and more.

Link

*Salesforce Developers*

Join the Salesforce Developer community. Collaborate, network, build connections, learn Salesforce development, and grow.

Link

Salesforce Stack Exchange

Join and engage on this question and answer site for administrators, implementation experts, developers and anybody in-between.