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+300 points
Module

Marketing Cloud Engagement Basics

Explore our powerful suite of products and start building your digital marketing strategy.

~20 mins
+200 points
Module

Email Studio Basics

Tour Email Studio and discover tools to manage subscribers and create personalized emails.

~30 mins
+500 points
Module

Email Marketing Strategies

Discover best practices to use when designing and sending an email.

~1 hr 15 mins
+400 points
Module

Marketing Automation Strategies

Learn to scale your marketing efforts using first-party data, templates, and automations.

~40 mins
+300 points
Module

Email Creation and Sending

Learn the three steps to creating effective marketing emails.

~30 mins
+300 points
Module

Marketing Content Creation

Learn the value of successful content and how our tools can help you create it.

~25 mins
+500 points
Module

Content Builder Features

Learn how to use Content Builder to create a library of customized, reusable content.

~35 mins
+300 points
Module

Content Builder Basics

Learn how Content Builder can help you organize and manage your content.

~30 mins
+300 points
~45 mins
+400 points
Module

Transactional Messaging

Learn how and when to communicate with customers through transactional messages.

~40 mins
+100 points
Module

Einstein Messaging Insights: Quick Look

Gain insights on how your emails and journeys perform in Marketing Cloud Engagement.

~5 mins
+300 points
Module

Einstein Engagement Scoring in Marketing Cloud Engagement

Automate segmentation for email and mobile campaigns with Einstein Engagement Scoring.

~45 mins
+300 points
Module

Einstein Send Time and Frequency Optimization

Select the best send time and frequency using Einstein in Marketing Cloud Engagement.

~25 mins
+300 points
Module

Customer Journey Basics

Connect your data, departments, and channels to deliver great 1-to-1 customer experiences.

~25 mins
+400 points
Module

Automation Studio Activities

Create tasks in Marketing Cloud Engagement with activities, SQL queries, and API requests.

~25 mins
+300 points
Module

Journey Builder Basics

Get started with the Journey Builder app.

~20 mins
+200 points
Module

Quick Start: Create and Send a Message in Journey Builder

Create and send a single message using Journey Builder.

~10 mins
+200 points
Module

Path Optimizer in Journey Builder

Identify the most effective journey for your customers with Path Optimizer.

~30 mins
+200 points
Module

Marketing and Consumer Privacy

Learn about the latest consumer privacy regulations and how to navigate them.

~15 mins
+400 points
Module

Email Deliverability Essentials

Improve your email deliverability to generate more email marketing revenue.

~25 mins