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+300 points
Module

Marketing Cloud Engagement Basics

Explore our powerful suite of products and start building your digital marketing strategy.

~20 mins
+500 points
Module

Email Marketing Strategies

Discover best practices to use when designing and sending an email.

~1 hr 15 mins
+300 points
Module

Marketing Content Creation

Learn the value of successful content and how our tools can help you create it.

~25 mins
+300 points
Module

Email Creation and Sending

Learn the three steps to creating effective marketing emails.

~30 mins
+300 points
Module

Content Builder Basics

Learn how Content Builder can help you organize and manage your content.

~30 mins
+500 points
Module

Content Builder Features

Learn how to use Content Builder to create a library of customized, reusable content.

~35 mins
+200 points
Module

Email Studio Basics

Tour Email Studio and discover tools to manage subscribers and create personalized emails.

~30 mins
+400 points
Module

Audience Segmentation

Segment your audience and deliver the right message to the right person at the right time.

~1 hr 5 mins
+400 points
Module

Marketing Automation Strategies

Learn to scale your marketing efforts using first-party data, templates, and automations.

~40 mins
+300 points
Module

Customer Journey Basics

Connect your data, departments, and channels to deliver great 1-to-1 customer experiences.

~25 mins
+300 points
Module

Journey Builder Basics

Get started with the Journey Builder app.

~20 mins
+400 points
Module

Journey Builder Campaigns

Plan, build, and launch a welcome campaign in Journey Builder.

~25 mins
+300 points
Module

Journey Campaign Analytics and Optimization

Improve your journey campaigns and measure their performance.

~20 mins
+300 points
Module

Distributed Marketing Features

Learn to send branded, personalized messages to customers with Distributed Marketing.

~55 mins
+400 points
Module

Distributed Marketing Administration

Discover the power of Distributed Marketing and how to implement it.

~1 hr 5 mins
+500 points
Module

Google Analytics Basics

Sign up for a Google Analytics account, set your goals, and link with AdWords.

~1 hr 10 mins
+300 points
~45 mins
+500 points
Module

Marketing Cloud Advertising Implementation

Learn how to set up and start using Marketing Cloud Advertising functionality.

~35 mins
+500 points
Module

Marketing Cloud Engagement Setup

Set up your Marketing Cloud Engagement account, add users, send emails, and track results.

~1 hr 35 mins