Learn About Nontechnical Careers at Salesforce

Learning Objectives

After completing this unit, you’ll be able to:

  • Describe average salaries and educational backgrounds for nontechnical roles.
  • Explain core competencies and baseline skills required for each role.

Let’s Talk About Careers

So now you understand what we sell, who we are, and what’s important to us. Let’s talk about working at Salesforce.

At Salesforce, there are all kinds of opportunities, and employees move from one role to another, exploring different dream jobs.

Finding your dream job is like climbing a jungle gym, not a ldadder

At Salesforce, finding your dream job is like climbing a jungle gym, not a ladder. This means that moving to a new job at your same level can be just as rewarding as getting a promotion, especially when you get to try something brand new, or relocate to an interesting new place. Remember, Salesforce is global, so your next dream job could take you to Indianapolis, San Francisco, Tokyo, Sydney, or London.  

Exploring Nontechnical Roles

If you’ve been thinking about a career in tech, you might have thought that coding skills were required. As it turns out, there are many roles within tech companies that require either limited technical skills or none at all. In this unit, we’ll explore some of the nontechnical roles at Salesforce.

Meet the Sales Professional

Sales professionals are excellent communicators and relationship builders, and they enjoy helping others succeed. They’re good at juggling multiple priorities and managing their time to work on multiple deals simultaneously. They enjoy the thrill of winning an important account and have the persistence and attention to detail to overcome obstacles in reaching their goals.

Does this sound like you? If yes, read on to learn more about the skills needed for this role.

  •  Average Salary (national):  $70,382
  •  Jobs Last 12 Months (US only):  388,796 
  •  Annual Growth Rate:  43%
  •  Education:  Bachelor’s degree (54%), high school/vocational training (38%)
Core Competencies Baseline Skills
  • Salesforce CRM
  • Sales
  • Prospecting
  • Closing
  • Lead generation
  • Inside sales
  • Account management
  • Presentation skills
  • Communication
  • Writing
  • Customer service
  • Organization
  • Presentations
  • Relationship building
  • Time management

Now, let’s introduce you to some sales professionals here at Salesforce.

 Meet Patric Hong, Account Executive 

Photo of employee, Patric Hong, Account Executive

Hello! My name is Patric Hong, and I’m an Account Executive.

  •  What I do:  Help customers succeed by using the Salesforce Platform and help them find the perfect solutions for their needs.
  •  What I like best:  Speaking with different organizations about some of the goals and missions they have. It’s always interesting.
  •  What I wanted to be growing up:  Professional basketball player.
  •  Advice:  Challenge yourself to do the uncomfortable! If something is out of your comfort zone, don't sit back and let opportunities pass you by. Jump on them, and you'll realize how much more you can accomplish.

 Meet Lauren Lelli, Account Executive 

Photo of employee, Lauren Lelli, Account Executive

Hello! My name is Lauren Lelli, and I’m an Account Executive.

  •  What I do:  Work with prospective customers and current clients to help them transform their business with a software solution.
  •  What I like best:  Within healthcare specifically, I learn how businesses are operating and upgrading the healthcare world by using technology.
  •  What I wanted to be growing up : Professional trainer for the New England Patriots.
  •  Advice:  Don't give up. Whatever your passion may be, keep working at it. If it's technology, sales, or marketing, keep fine-tuning your skill set.

 Meet Rob Jiggets, Account Executive 

Photo of employee, Rob Jiggets, Account Executive

Hello! My name is Rob Jiggets, and I’m an Account Executive.

  •  What I do:  Search for new opportunities within accounts that aren’t currently working with Salesforce. Show customers what is possible if they were to partner with Salesforce, the art of the possible.
  •  What I like best:  The team that I work with.
  •  What I wanted to be growing up : A pediatrician.
  •  Advice:  Don’t let anyone tell you that you can’t have the career that you want.

Meet the Marketing Manager

Marketing managers understand the art and science behind creating targeted marketing campaigns that connect with customers. Marketers bring big ideas to the table that drive impressive results. They rely on customer data and marketing automation tools to seamlessly engage with audiences across all channels.

Does this sound like you? If yes, read on to learn more about the skills needed for this role.

  •  Average Salary (national):  $77,865
  •  Jobs Last 12 Months (US only):  98,955
  •  Annual Growth Rate:  65%
  •  Education:  Bachelor’s degree (88%)
Core Competencies Baseline Skills
  • Marketing
  • Social media
  • Salesforce
  • Product marketing
  • Digital marketing
  • Market strategy
  • Email marketing
  • Organization
  • Communication
  • Project management
  • Writing
  • Planning
  • Attention to detail

Now, let’s introduce you to some marketing managers here at Salesforce.

 Meet Mary Wilder, Programs Marketing Manager 

Photo of employee, Mary Wilder, Programs Marketing Manager

Hello! My name is Mary Wilder, and I’m a Programs Marketing Manager.

  •  What I do:  Storytelling. It's about sharing information in a comprehensive and relatable way--combining emotions with data.
  •  What I like best:  Getting to talk to a variety of people, including employees, grantees, customers, and other companies, about how they strive to better the community. They set the bar high with their work.
  •  What I wanted to be growing up:  President, an astronaut, or an Olympic runner.
  •  Advice:  There's not one prescribed way into marketing, so don't worry that you went to the wrong school or studied the wrong thing and missed your chance.

 Meet Cassie Naval, Industry Events Manager 

Photo of employee, Cassie Naval, Industry Events Manager

Hello! My name is Cassie Naval, and I’m an Industry Events Manager.

  •  What I do:  Responsible for engaging in third-party events for Salesforce industries. Create budgets for each event and manage the allocated budget dollars as well as take care of all of the logistics for events from start to finish.
  •  What I like best:  It is interesting to see great ideas come from great minds and then watch these ideas come to life. Teamwork unfolding before your very eyes!
  •  What I wanted to be growing up:  A neurosurgeon, then a marine biologist.
  •  Advice:  Be patient and keep a calm head. If you are the lead manager on particular events, everyone will look to you to have an answer for when things do not work out as planned. You must keep calm and quickly get things back on track.

Meet the User Interface/User Experience Designer

User experience (UX) designers are problem solvers, working cross-functionally with product managers, engineers, content creators, and executives to create and refine a product vision. They use research and listen to feedback, seeking to broadly understand underlying problems so they can craft solutions. Highly collaborative and influential, UX designers can affect the outcome of a product, service, or experience.

Does this sound like you? If yes, read on to learn more about the skills needed for this role.

  •  Average Salary (national):  $101,599
  •  Jobs Last 12 Months (US Only):  24,942
  •  Annual growth rate:  79%
  •  Minimum Education:  Bachelor’s degree (90%)
Core Competencies Baseline Skills
  • Communication
  • Design Sensibility
  • Design Skills & Tools (Sketch, Prototyping tools, Hand Sketching)
  • Learning Attitude
  • Presentation
  • Problem Solving
  • Team Player
  • Time Management
  • Research
  • Creativity
  • Teamwork and collaboration
  • Communication
  • Writing
  • Presentation

Now, let’s introduce you to some UX designers here at Salesforce.

 Meet Yakaira Nuñez, Principal Researcher 

Photo of employee, Yakaira Nuñez, Principal Researcher

Hello! My name is Yakaira Nuñez, and I’m a Principal Researcher.

  •  What I do:  Help build products that are easy to use. Help keep the focus of product development on the people who use the products. Use qualitative and quantitative scientific research methods, in addition to creative design methods, to gather data to inform great product design and development.
  •  What I like best:  It's always new, all the time. Technology changes, the people I get to talk to every day change, it's great!
  •  What I wanted to be growing up:  A litigator…of course.
  •  Advice:  Enjoy ambiguity. Be comfortable being your own advocate and the advocate for your users. It is not an easy path but it is a highly rewarding one! Don't lose sight of the fact that you are always working to make people's lives easier. Juggling and wearing many hats is the name of the game. Let the diversity of your experience define your greatness in this space--not the other way around. I have never met another researcher who has taken the same path I have. That said, there is no right way to become a great researcher. Just do it and enjoy the ride.

 Meet Lorine Chen, Demo Engineer 

Photo of employee, Lorine Chen, Demo Engineer

Hello! My name is Lorine Chen, and I’m a Demo Engineer.

  •  What I do:  Create experiences that enhance usability, efficiency, understanding, and delight for the user. Considerations include the types of users, user empathy, technological trends, and best and edge-use cases.
  •  What I like best : UX projects are never the same and always have the potential to be fun and forward-thinking.
  •  What I wanted to be growing up:  Teacher.
  •  Advice:  I believe someone who has a lot of interests would do well in user experience design, because this role benefits from someone who can understand many types of people (users) and scenarios. You can design for many types of industries, including fitness, travel, education, retail, safety, and entertainment--to name a few!

 Meet Chris Fox, Principal Product Designer 

Photo of employee, Meet Chris Fox, Principal Product Designer

Hello! My name is Chris Fox, and I’m a Principal Product Designer.

  •  What I do:  I get to create designs for how a software product looks and how it functions. I get to figure out what the structure of the navigation should be, where and how users access information, whether a product feels fun, whimsical, or serious, and I get to propose ideas around what a product or feature could be. It’s about imagination, craft, listening, and collaborating with my teammates. It’s about creating a vision for where a team can go, and empowering your team to add to and create the vision.
  •  What I like best:  Working with my team, creating designs that excite people.
  •  What I wanted to be growing up:  Professional football player, pro surfer, pro skier. You know, realistic options.
  •  Advice:  Become a well-rounded, curious, and well-educated person. The best designers are able to draw on a wide range of topics. Science, technology, literature, travel, art and more--the wider your experiences, the broader your set of possible solutions will be. You’ll work with scores of intelligent people from many disciplines, and you’ll need to speak their language to work effectively with them. Being a talented artist or programmer isn’t enough. Be open, be humble. Listen.

Meet the Human Resources Manager

Human resources (HR) managers plan, direct, and coordinate the administrative functions of an organization. They oversee the recruiting, interviewing, and hiring of new staff; consult with top executives on strategic planning; and serve as a link between an organization's management and its employees.

Does this sound like you? If yes, read on to learn more about the skills needed for this role.

  •  Average Salary (national):  $80,120
  •  Jobs Last 12 Months (US Only):  39,360
  •  Annual Growth rate:  57%
  •  Education:  Bachelor’s degree (88%)
Core Competencies Baseline Skills
  • Employee relations
  • Performance management
  • HRIS
  • Budgeting
  • Onboarding
  • Project management
  • Staff management
  • Communication
  • Writing
  • Planning
  • Problem solving
  • Organization
  • Teamwork/collaboration

Now, let’s introduce you to some HR managers here at Salesforce.

 Meet Kristin Arnold, Senior Compensation Manager 

Photo of employee, Kristin Arnold, Senior Compensation Manager

Hello! My name is Kristin Arnold, and I’m a Senior Compensation Manager.

  •  What I do : Help Salesforce attract and retrain amazing talent by setting competitive compensation packages. Support managers to make compensation decisions that motivate employees to deliver on the key goals to be successful as a company.
  •  What I like best:  Helping managers quantify the “people” aspect of business, which is really one of the most important investments!
  •  What I wanted to be growing up:  Accountant.
  •  Advice : Have a passion for numbers and learn Microsoft Office keyboard shortcuts!

 Meet Amy Bazlen, Principal Technical Recruiter 

Photo of employee, Amy Bazlen, Principal Technical Recruiter

Hello! My name is Amy Bazlen, and I’m a Principal Technical Recruiter.

  •  What I do:  Help Salesforce hire incredibly talented and intelligent software engineers and engineering leaders. These are the people who build the products that our customers use every day.
  •  What I like best:  Talking with candidates about Salesforce and helping them find their way into the company.
  •  What I wanted to be growing up:  I wanted to work in business.
  •  Advice:  Work in customer service while you're still in school! It's amazing how much of my career is good ol' customer service. Verbal communication skills and being able to get along with any type of personality are both assets to almost any profession.

Not All Nontechnical Roles Are the Same

As you just learned, each role is distinct, and some roles, like the UX designer, require more technical skills than others. But as you can see, not all roles at a tech company like Salesforce require you to be a software developer. However, some do, and we’ll talk about those technical roles in the next unit.