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Explore Intelligent Forecasting

Learning Objectives

After completing this unit, you’ll be able to:

  • Explain how intelligent forecasting solves common forecasting challenges.
  • Summarize how intelligent forecasting helps businesses pursue intelligent revenue.
  • Describe how Xactly Forecasting and Salesforce work together.

Intelligent Forecasting 

The combination of automation and AI—otherwise known as “intelligent forecasting”—is what enables Xactly Forecasting to improve revenue predictability and, as a result, solve many of the forecasting challenges we’ve discussed. While automation streamlines processes, eliminates busywork, and creates more time for selling, AI provides detailed insights into sales cycle trends, sellers’ past behavior, potential deal blockers, and more. 

Automation + AI = Intelligent Forecasting

Here’s how Xactly Forecasting uses intelligent forecasting to do this. 

Xactly Forecasting…

How It Works

Improves pipeline visibility. 

  • Sales leadership closely monitors pipeline in real time with dashboards that show growth, opportunity health, conversion metrics, and more.
  • Sales teams slice and dice data to get a micro or macro view of opportunities and deal progression.
  • Timely alerts notify team members of at-risk deals and high-potential opportunities.
  • Sales leaders quickly and easily align with Finance to monitor and measure sales performance.

Streamlines sales processes.

  • Reps receive guidance for “next best actions” and AI-driven coaching insights to guide them through the sales process and improve performance.
  • Automated data capture boosts reps’ productivity by keeping them focused on strategy and selling.

Strengthens collaboration across teams.

  • Everyone in the org accesses the same data, removing silos.
  • Finance gets meaningful sales reports and pipeline visibility, giving them greater confidence in the sales org.
  • Sales and finance teams use existing commission plans to model potential earnings based on different sales forecasts.

Increases trust in the forecast.

  • Seamless CRM integration lets sales teams base forecasting decisions on quality data rather than on intuition and guesswork.
  • Detailed, AI-augmented, multi-level forecasts eliminate duplicate, inaccurate, and inconsistent information with features like automatic data capture and sentiment analysis.

Xactly Forecasting also allows sales leaders to identify underlying performance factors across the sales team. For example, it can show sales leaders where they need to:

  • Improve coaching tactics.
  • Provide additional selling guidance.
  • Adjust incentives and sales processes.

Watch this short video to learn more about Xactly Forecasting.

Intelligent Revenue

With Xactly Forecasting, sales teams have more control over their revenue predictions, but it’s important to note that not all revenue is the same. In fact, not all revenue is good for the business! (Shocking, we know.) For example, imagine that a company has sold a deal for USD $100K but spends more than that amount servicing the customer. When the deal closes, it looks like $100K in revenue, but in reality, the deal isn’t profitable for the business. 

To create truly sustainable growth, businesses have to limit these types of customers and instead pursue the “right” revenue—otherwise known as “intelligent revenue.” Intelligent revenue is characterized by:

  • Predictability: It combines historical data with current trends, not gut feelings (aka “intuition bias”), to garner more consistent growth.
  • Profitability: It’s efficient, optimizes margins, and unlocks new opportunities.
  • Resiliency: It’s consistent and withstands volatility, competition, and disruptions in the market.

Xactly Forecasting’s intelligent forecasting capabilities zero in on intelligent revenue by providing data visibility, accuracy, consistency, and collaboration. This lets businesses pursue and prioritize longer-term deals with higher revenue potential. 

Xactly Forecasting and Salesforce

Xactly Forecasting uses customer and opportunity data within Salesforce. It presents this data in a forecasting-friendly format that lets sales reps and leaders:

  • Access quality data and insights that help every sales team focus on the right indicators and take the right actions to consistently hit their numbers.
  • Create alignment throughout the revenue ecosystem from pipeline to paycheck, streamlining operations and amplifying seller engagement.
  • Manage and inspect pipeline to make faster strategic decisions and elevate the performance of their teams.

Xactly Forecasting within Salesforce

Xactly Forecasting doesn’t just improve forecasting accuracy—it provides a modern, holistic view of revenue, which is a key element of a successful Revenue Operations (RevOps) strategy. Keep reading to discover how a RevOps strategy aligns an entire business and empowers everyone to approach business decisions through a lens of revenue growth.

Resources 

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