Skip to main content

Review Sales and Marketing Applications

Learning Objectives 

After completing this unit, you'll be able to: 

  • Given a scenario, identify the capabilities and implications of the sales process.
  • Given a scenario, identify the appropriate sales productivity features using opportunity tools.
  • Describe the capabilities of lead automation tools and campaign management.

Key Topics 

This unit prepares you for the sales and marketing applications section of the Salesforce administrator exam, which makes up 12% of the overall exam. This section of the exam tests these topics. 

  • Sales processes
  • Opportunities
  • Products
  • Price Books
  • Leads
  • Campaigns
  • Content

This unit includes a number of interactive, real-world, scenario-based questions that are a lot like the ones you can encounter as a Salesforce administrator. Looking at these scenarios helps prepare you to take the sales and marketing applications section of the Salesforce Administrator exam. As you tackle the practice questions, you get immediate feedback on your answers, along with detailed information on why your answers are correct (or incorrect). 

The unit also contains interactive flashcards to help you prepare for the sales and marketing applications section of the exam. 

Download the Guide

Would you like a hard copy of the contents in these modules? Each module includes a link to a printable version you can download. Download the Administrator Certification Prep: Applications, Activities, and Mobile guide

Note

Note

For more information on the Salesforce Administrator Certification exam prep, logistics and policies, and maintenance, see the Get Started with Administrator Certification Prep unit in the Administrator Certification Prep: Setup and Objects module.

Exam Practice Questions 

Ready to jump in? The sample tool below is not scored—it’s just an easy way to quiz yourself. To use it, read the scenario, then click the answer you think is correct. Some questions may have more than one correct answer. Click Submit to learn whether the answer you chose is correct or incorrect, and why. If there’s a longer explanation, click Expand button  to expand the window, then click anywhere in the window to close it. When you reach the end, you can review the answers or retake the questions.

Exam Topic Flashcards 

The following flashcards cover sales processes, opportunities, products, and leads. Use these interactive flashcards to brush up on some of the key topics you'll find on this part of the exam. 

Read the question or term on each card, then click on the card to reveal the correct answer. Click the right-facing arrow to move to the next card, and the left facing arrow to return to the previous card.

Looking for more information? Explore these related badges. 

Badge Content Type
Leads & Opportunities  for Lightning Experience badge
Leads & Opportunities
for Lightning Experience
Module
Opportunity Management badge
Opportunity
Management
Module
Campaign Basics badge
Campaign Basics
Module
Manage Products, Prices,  Quotes, and Orders badge
Manage Products, Prices,
Quotes, and Orders
Project
Manage Products, Prices,  Quotes, and Orders badgeProcess Automation Specialist Superbadge

Congratulations! You’ve studied up on sales and marketing applications. Up next, dive into the exam section on service and support applications.

Resources

Condividi il tuo feedback su Trailhead dalla Guida di Salesforce.

Conoscere la tua esperienza su Trailhead è importante per noi. Ora puoi accedere al modulo per l'invio di feedback in qualsiasi momento dal sito della Guida di Salesforce.

Scopri di più Continua a condividere il tuo feedback