Salesforce Certified Marketing Cloud Account Engagement Specialist Overview
Exam guide, study materials, courses, etc.
Visitors & Prospects
Exam Weight 8%
Account Engagement for Targeted Audiences
Learn to generate leads and nurture those leads until they are sales ready.
Administration
Exam Weight 11%
Intégration entre Account Engagement et Salesforce pour l’application Lightning
Connectez Account Engagement à Salesforce pour aligner vos équipes marketing et commerciales.
Concepts de base de Marketing Cloud Account Engagement
Découvrez Account Engagement, la solution qui facilite le marketing auprès des entreprises.
Pardot Forms, Form Handlers and Landing Pages
Exam Weight 20%
Lead Management
Exam Weight 24%
Marketing Strategy with Account Engagement: Quick Look
Create a marketing strategy for your company with the help of Account Engagement.
Email Marketing
Exam Weight 20%
Email Sending in Account Engagement: Quick Look
Bring email marketing to a whole new level with Pardot.
Email Marketing for Marketing Cloud Account Engagement
Create and send emails to support your marketing automation strategy.
Engagement Studio
Exam Weight 17%
Engagement Studio for Marketing Cloud Account Engagement
Build responsive, highly personalized customer journeys using Engagement Studio.
Additional Preparation
Additional resources to help prepare you for certification.
Drive Sales with Account Engagement (PDX101)
(Optional) Instructors will present different scenarios tied to the exam objectives to help prepare you for your exam.