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Set Up Merchandising for Your Storefront
Trail

Set Up Merchandising for Your Storefront

Discover how to manage your catalog, promotions, content, and orders, with the added help of Einstein.

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Habilidades que obtendrá

Complete la ruta para ampliar su experiencia. Más información
  • Diseño web y de aplicaciones
  • Gestión de la configuración
  • Diseño digital
  • Comercio electrónico
  • Ventas especializadas
  • Mostrar más
  • Diseño web y de aplicaciones
  • Gestión de la configuración
  • Diseño digital
  • Comercio electrónico
  • Ventas especializadas
  • Promociones y campañas
  • Desarrollo y gestión de contenido
  • Automatización de TI
  • Inteligencia empresarial
  • Marketing digital
  • Inteligencia artificial generativa
  • Estrategia y técnicas de marketing
  • Diseño e implementación de sistemas
  • Análisis web y optimización de motores de búsqueda
  • Mostrar menos

Productos

  • Commerce Cloud
  • Einstein
Esta ruta puede incluir contenido solo disponible en inglés. Más información
+6.000 puntos
Avanzado
Administrador
16 horas 50 minutos

Add Products, Catalogs, and Customer Groups to Your Storefront

Learn how to prepare your data, configure your catalog, and create and edit customer groups.

Módulo

Configure product listings, make them easy to find, and give shoppers discounts they love.

+300 puntos
~30 minutos
Módulo

Organize and configure your products to create an awesome storefront experience.

+500 puntos
~50 minutos
Artículo

Salesforce B2C Commerce lets you control most of the configuration of your site directly through Business Manager.

~6 minutos •
Marcar como completado
Artículo

When a customer registers in the storefront, you can view their information in Business Manager.

~2 minutos •
Marcar como completado
Artículo

You can create and edit customer groups and assign customers to them for marketing.

~3 minutos •
Marcar como completado

Manage Campaigns and Promotions

Optimize your content with the tools you need for campaigns and promotions.

Módulo

Enhance the shopper experience with customized price books, product images, and content.

+300 puntos
~1 hora
Módulo

Plan and configure campaigns and promotions for your B2C Commerce storefront.

+500 puntos
~1 hora 30 minutos
Artículo

Optimize your experiences with campaigns and promotions in B2C Commerce.

~3 minutos •
Marcar como completado
Artículo

Step-by-step instructions for creating, copying, deleting, and ranking slot configurations.

~5 minutos •
Marcar como completado
Artículo

Learn the basics on how to use content slots for promotional and personalized messaging on your site.

~2 minutos •
Marcar como completado
Módulo

Configure your B2C Commerce storefront data so you can sell internationally.

+400 puntos
~40 minutos

Configure Search, Sort, and SEO for Your Storefront

Maximize your storefront with product search, sorting rules, SEO tags, and more.

Módulo

Configure B2C Commerce storefront search to help shoppers find the products they want.

+400 puntos
~1 hora 15 minutos
Módulo

Use storefront sorting rules to curate shoppers' search results.

+400 puntos
~40 minutos
Módulo

Create targeted meta tag content using Salesforce B2C Commerce rules.

+300 puntos
~35 minutos
Módulo

Help shoppers find the sites they're looking for with hostname aliases.

+300 puntos
~35 minutos
Módulo

Explore and configure SEO URLs for your B2C Commerce storefront.

+500 puntos
~1 hora 25 minutos
Módulo

Explore and configure XML sitemaps for your B2C Commerce storefront.

+400 puntos
~1 hora 10 minutos

Optimize B2C Commerce with Einstein

Take Commerce Cloud further with Einstein AI for orders, search, recommendations, and more.

Módulo

Plan your deployment of Einstein for Salesforce B2C Commerce.

+500 puntos
~55 minutos
Vídeo

Learn how to configure catalog and order feeds for Commerce Cloud Einstein deployment.

~3 minutos •
Marcar como completado
Vídeo

Watch how to add users to the Einstein Configurator for B2C Commerce.

~2 minutos •
Marcar como completado
Módulo

Help shoppers find what they’re looking for on your B2C Commerce site.

+300 puntos
~1 hora
Módulo

Increase sales by giving your customers personalized recommendations as they shop.

+300 puntos
~2 horas 15 minutos

Create Content with Salesforce CMS and Page Designer

Enable drag-and-drop for your storefront and create content across all channels.

Módulo

Configure Page Designer pages for your B2C Commerce storefront.

+300 puntos
~1 hora 20 minutos
Módulo

Use Salesforce CMS with Page Designer to create and deliver content across any channel.

+300 puntos
~40 minutos

Manage Orders in B2C Commerce

Learn how to manage orders and important details like payment, status, and more.

Artículo

Modify order and payment information, edit order attributes, confirm an order status, cancel an order, and more.

~2 minutos •
Marcar como completado
Artículo

Create and search for orders and customers, as well as view orders and customer data.

~2 minutos •
Marcar como completado

NEXT: Go Live and Optimize B2C Commerce for Your Business

Continue your Salesforce B2C Commerce journey.

Vínculo

Learn how to get your site live, then make the most of it with tools to analyze, test, and keep things running smoothly.

Marcar como completado

Acerca de esta ruta

In this trail, get your storefront ready for business by preparing your catalog, customer groups, campaigns, promotions, and more. You gain the skills you need to run your storefront smoothly and with the help of AI tools. Skills like configuration management, promotions and campaigns, web design and development, and more.

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¡Guaaau!

trail completed
Set Up Merchandising for Your Storefront
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