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Optimize Data, Audiences, and Digital Advertising
Trail

Optimize Data, Audiences, and Digital Advertising

Learn how advertising solutions can help you discover new customers, reach the right audiences, and improve ad spend.

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This Trail may include content that is only available in English. Learn More
+1,100 points
Foundational
Marketer
~2 hrs 5 mins

Optimize Data, Audiences, and Digital Advertising

+1,100 Points
~2 hrs 5 mins • 3 Steps
Badge
Digital Advertising Transformed with Customer Data

Build a successful digital advertising strategy with an audience-based approach.

+300 Points
~30 mins
Badge
Marketing Cloud Advertising Implementation

Learn how to set up and start using Marketing Cloud Advertising functionality.

+500 Points
~35 mins
Badge
Customer Data for Marketers

Use customer data to create personalized, engaging experiences.

+300 Points
~1 hr

Skills you will gain

Complete the Trail to build your expertise. Learn More

Skills

  • Data Management
  • Marketing Strategy and Techniques
  • Digital Marketing
  • Configuration Management
  • System Design and Implementation

Products

  • Marketing Cloud Engagement

Discover More

Check out other Salesforce products to see how they can help you create more personalized customer journeys and make data-driven decisions.