Add Products, Catalogs, and Customer Groups to Your Storefront
Learn how to prepare your data, configure your catalog, and create and edit customer groups.
Configure product listings, make them easy to find, and give shoppers discounts they love.
Organize and configure your products to create an awesome storefront experience.
Salesforce B2C Commerce lets you control most of the configuration of your site directly through Business Manager.
When a customer registers in the storefront, you can view their information in Business Manager.
You can create and edit customer groups and assign customers to them for marketing.
Manage Campaigns and Promotions
Optimize your content with the tools you need for campaigns and promotions.
Enhance the shopper experience with customized price books, product images, and content.
Plan and configure campaigns and promotions for your B2C Commerce storefront.
Optimize your experiences with campaigns and promotions in B2C Commerce.
Step-by-step instructions for creating, copying, deleting, and ranking slot configurations.
Learn the basics on how to use content slots for promotional and personalized messaging on your site.
Configure your B2C Commerce storefront data so you can sell internationally.
Configure Search, Sort, and SEO for Your Storefront
Maximize your storefront with product search, sorting rules, SEO tags, and more.
Configure B2C Commerce storefront search to help shoppers find the products they want.
Use storefront sorting rules to curate shoppers' search results.
Create targeted meta tag content using Salesforce B2C Commerce rules.
Help shoppers find the sites they're looking for with hostname aliases.
Explore and configure SEO URLs for your B2C Commerce storefront.
Explore and configure XML sitemaps for your B2C Commerce storefront.
Optimize B2C Commerce with Einstein
Take Commerce Cloud further with Einstein AI for orders, search, recommendations, and more.
Plan your deployment of Einstein for Salesforce B2C Commerce.
Learn how to configure catalog and order feeds for Commerce Cloud Einstein deployment.
Watch how to add users to the Einstein Configurator for B2C Commerce.
Help shoppers find what they’re looking for on your B2C Commerce site.
Increase sales by giving your customers personalized recommendations as they shop.
Create Content with Salesforce CMS and Page Designer
Enable drag-and-drop for your storefront and create content across all channels.
Configure Page Designer pages for your B2C Commerce storefront.
Use Salesforce CMS with Page Designer to create and deliver content across any channel.
Manage Orders in B2C Commerce
Learn how to manage orders and important details like payment, status, and more.
Modify order and payment information, edit order attributes, confirm an order status, cancel an order, and more.
Create and search for orders and customers, as well as view orders and customer data.
NEXT: Go Live and Optimize B2C Commerce for Your Business
Continue your Salesforce B2C Commerce journey.
Learn how to get your site live, then make the most of it with tools to analyze, test, and keep things running smoothly.
About this Trail
In this trail, get your storefront ready for business by preparing your catalog, customer groups, campaigns, promotions, and more. You gain the skills you need to run your storefront smoothly and with the help of AI tools. Skills like configuration management, promotions and campaigns, web design and development, and more.
Discover More
Check out other Salesforce products to see how they can help you create more personalized customer journeys and make data-driven decisions.
