Set Up Marketing Cloud Engagement

Watch this overview of essential resources for Admins who are getting started. See how you can quickly find answers, get best practices, and use your Setup Assistant to stay on the fastest path to getting Marketing Cloud up and running.

Create customer experiences that strengthen relationships and grow your business.

Explore our powerful suite of products and start building your digital marketing strategy.

Build an effective digital marketing team with the right mix of skills.

Review the Marketing Cloud Engagement release schedule and prepare for releases.

Assess your program and digital maturity as you develop your marketing roadmap.

Engage with customers and experts on any Marketing Cloud topic.

Set up your Marketing Cloud Engagement account, add users, send emails, and track results.

Learn essential skills every admin should know to set up and navigate their Engagement account.

Review your account setup, risk factors, and data hygiene for peak sending performance.

Review the performance of your Marketing Cloud Engagement instance on the Status site.

Learn about features that help improve the security of your account.

Learn about email deliverability, sender reputation, and deliverability tools and features.

Learn about email deliverability best practices for Marketing Cloud Engagement.

Improve your email deliverability to generate more email marketing revenue.

Learn about the General Data Protection Regulation (GDPR) and how to comply.

Learn about the California Consumer Privacy Act (CCPA) and how to comply.

Honor and respect your customers’ wishes when they request only specific forms of contact from your company or opt-out of certain types of data-sharing.