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Enable End Users

Learning Objectives

After completing this unit, you’ll be able to:

  • List the three primary users of Slack Sales Elevate.
  • List the recommended enablement activities for before and after launch.
  • Follow best practices for enabling users in Slack.

Get Ready to Launch

This is the moment your sales team has been waiting for! As with any new tool or process, change management is crucial to ensure a smooth rollout, align stakeholders, and maximize adoption and productivity. Let’s start by identifying the people who will need training and enablement for Slack Sales Elevate.

Three Primary Users

As you prepare to launch Slack Sales Elevate, consider the people who will be using it. Part of a good rollout plan includes understanding your users and providing them the information they need to be successful. Put some of the pieces together so your team doesn’t have to.

These are the three primary users of Slack Sales Elevate. Explore each user, what they care about, and what notifications best support them. You use this information to manage change for each user type.

Sales Rep

Sales Manager

Sales Leader

Spends too much time on admin tasks. Juggles too many desktop and mobile apps.

Cares about: Average deal size, conversion rate, progress to quota

Example notifications:

  • New opportunities
  • Forecast reminder

Struggles with inconsistent data for forecasting. Lacks visibility on team activity.

Cares about: Conversion rates, sales team performance

Example notifications:

  • Close date changed
  • Deal amount changed

Oversees all revenue-producing and related teams. Seeks to maximize revenue.

Cares about: Revenue growth, average deal size

Example notifications:

  • Deals won or lost
  • Stage changed

Boost Productivity Immediately

From the minute you launch Slack Sales Elevate for sales users, they will see some immediate boosts in productivity that require zero enablement on your part. These are quick wins you can count on to unlock immediate value for your team and to get sellers into the Sales tab in Slack.

Productivity boosters on day 1:

  • Seamless edits to opportunities from desktop and mobile
  • At-a-glance analytics for key performance indicators

Enablement Activities

As with any major change, it’s important to provide a smooth transition for everyone on your team. Let’s talk about enablement activities.

We highly recommend setting up communications and training sessions within your organization before and after launching Slack Sales Elevate. These activities set the proper expectations and enhance the overall enablement of your team.

The following example can serve as a starting point, but feel free to customize and adjust it according to your teams’ specific needs and requirements.

Enablement activity

Recommended delivery

Purpose

Sales rep

Sales manager

Sales leader

Configuration announcement

Async

Establish the kickoff of technical implementation.

Confirm configurations with stakeholders.

Request support for end user testing.

Download an example

Launch announcement

Async

Communicate the new tool (and processes, if applicable) and its availability to users.

Set expectations for next steps, such as upcoming training sessions.

Download an example

Leadership training

Live or async

Share steps to set up key notifications relevant to leaders.

Download an example

Note

The user training example linked in the table is typically delivered as a live training by the Slack Customer Success team. You need to tailor the slide deck for your team and your preferred method of delivery.

Additional Ideas

Here are a few other ways you can enable your sales team to get the most out of Slack Sales Elevate. These activities can also support an effective change management strategy for your organization.

  • Pilot (beta test)
    • Provide early access to a select group of users to gather feedback and identify issues before the official launch.
  • Sales champions
    • Recruit a group of engaged and influential sales users who actively support and promote change among their peers.
  • Automated training tips
    • Share a series of educational tips for the sales team over a period of time by creating Slack messages ahead of time and scheduling them to send days or weeks apart.
  • Create a support model
    • Your team will need ongoing support as new sales reps get hired or current users run into technical issues. Consider how to funnel those requests and questions before launch.

Best Practices

As you work with stakeholders to plan your enablement and change management strategies, there are some best practices that make these efforts easier for you and more effective for your sales users.

Create a Slack Project Channel

Provide a centralized location for project team members to collaborate, communicate, and share project-related updates, files, and discussions in real-time. Include sales stakeholders and implementation partners (such as Slack admins or Security team members).

Create a Channel Canvas for Enablement Materials

A canvas is an easily accessible and reliable space within a Slack channel where users can reference various types of content such as text, images, files, and more. This is a great place to post training materials, best practices, and other details for users to learn about Slack Sales Elevate.

Provide an Outlet for Questions and Feedback

Feedback is critical through change. Your method for collecting feedback could be live or asynchronous, such as a Slack channel, live office hours, or a feedback survey. Just make sure to share this frequently with your team so they know where to send their feedback.

Congrats! You’re Ready to Launch Slack Sales Elevate

Slack and Salesforce admins learned how to set up and manage Slack Sales Elevate for a Slack workspace or Enterprise Grid organization. You completed the steps to effectively set up and launch Slack Sales Elevate, including best practices and examples for enabling end users.

Resources

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