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Discover the Public Sector Solutions Advantage

Learning Objectives

After completing this unit, you’ll be able to:

  • Describe the advantages of Einstein 1 with regard to Public Sector Solutions.
  • Describe how local, state and provincial, and federal and national governments can use Public Sector Solutions.
  • Describe the benefits of Public Sector Solutions related to compliance, cost savings, and the environment.

The Salesforce Einstein 1 Edge

Salesforce Einstein 1 puts the customer—or for government agencies, the constituent—at the center of your digital transformation. It’s all about serving, managing, and interacting with customers and constituents holistically by using all of the tools and technologies available to the cloud-based Salesforce Platform. With Public Sector Solutions, you get a 360-degree view of your constituents that includes:

  • Relationship management
  • Case management
  • Collaboration
  • Integration with other systems
  • Data insights

With Einstein 1, you can ensure a positive experience for employees and constituents in the channels they use, whether that’s a Public Sector Solutions desktop or mobile app, or a web portal with a customer service bot. You can build your systems with intelligence, using business and workflow automation, personalization, and low-code and no-code tools. And of course, all of your constituent data, your single source of truth, is secure, compliant, and private.

All of these make it easier and faster than ever to deliver personalized, proactive services to constituents.

Now let's see how you can put Public Sector Solutions to work at different levels of government.

For Cities, Counties, and Municipalities

Grow and support your communities with a public, self-service portal, the centerpiece of a modern, digital-first constituent experience. Give constituents ready access to services such as business and marriage license applications, resources such as license and permit requirements, and visibility into application statuses. Use Public Sector Solutions to process requests and complaints received at centralized call centers. Manage and resolve cases quicker, and deliver social and human services. 

For States and Provinces

Earn constituent trust by integrating data across systems and connecting families to health and social services. Services include child welfare, child support, food stamps, emergency rental assistance, job training, and citizenship and refugee services. Coordinate the delivery of services and care across agencies and organizations. Reduce bottlenecks and streamline application review and approvals for driver's licenses, occupational licenses, camping and parks permits, and unemployment and disability insurance.

For Federal and National Governments

Protect your workforce by delivering essential services safely and effectively, including from secure, work-from-anywhere environments. Speed up disaster relief efforts with a single platform for streamlined program management and incident resolution. Accelerate grant approval processes, community development application approvals, and agency collections, audits, and investigations. Manage employee hiring, onboarding, and career development, and bring traditionally paper-based HR and IT processes online. And bring all of your Public Sector Solution apps to life quickly, with intuitive low-code tools.

For Defense

Use Employee Experience to support the hire-to-retire lifecycle. Accelerate recruitment and onboarding, and enhance career tracking with mobile tools. Transform employee engagement with digital forms that support digital signatures and automated approval processes. Use guided interactions for opening IT support requests, and increase productivity by using forms and requests that are prepopulated with key information. 

Other Benefits of Public Sector Solutions

In case we haven't convinced you yet that Public Sector Solutions can do wonders, here are a few more advantages.

  • Experience and performance: Public Sector Solutions is backed by a robust Salesforce partner ecosystem of System Integrators (SIs) and Independent Software Vendors (ISVs), implementation experts, and industry peers.
  • Compliance: Public Sector Solutions is available on Salesforce Government Cloud, a dedicated instance of Salesforce Einstein 1 for US federal, state, and local government agencies, federally funded research and development centers, and government contractors. Public Sector Solutions also adheres to stringent data security demands, including Controlled Unclassified Information (CUI), International Traffic in Arms Regulations (ITAR), and Federal Risk and Authorization Management Program (FedRAMP). And it supports international compliance standards, including American Institute of Certified Public Accounts (AICPA), Service Organization Controls (SOC), Information Security BSI Cloud Computing Compliance Controls Catalogue (C5), CS Gold Mark (Cloud Security Gold Mark), and Information Security Registered Assessors Program (IRAP). For more information, see the security and compliance links in the Resources section.
  • Return on investment (ROI): Research shows that Public Sector Solutions customers experience significant savings through call deflection, faster case resolution, and zero maintenance of legacy systems (see the Forrester report in the Resources section). Customers also report savings through reduced custom development costs, integration efforts, and ongoing maintenance.
  • Environmental sustainability: Salesforce is a net zero company across the full value chain, achieving 100% renewable energy for all operations. By choosing Public Sector Solutions, you can help to mitigate the global climate crisis and make the world a greener place.
  • Faster Deployments: Public Sector Solutions can be deployed in weeks with pre-built capabilities that help public sector organizations achieve faster time to value.

In this unit, you learned the advantages that Einstein 1 brings to Public Sector Solutions and how governments at all levels can transform their relationship with constituents using Public Sector Solutions. You also learned about compliance, ROI, and other key benefits of using Public Sector Solutions. In the next unit, we explore what it's like to implement and use Public Sector Solutions. 


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