Design a Business Capability Map

Learning Objectives

After completing this unit, you’ll be able to:

Customize a Salesforce diagram in Lucidchart with point and click, drag and drop functionality.
Distribute a diagram using Lucidchart’s sharing feature.

Build the Dream Using Lucidchart

In this unit, you follow how an architect would modify the business capability map in Lucidchart. If you don’t have it open yet, go ahead and sign in to Lucidchart and open the business capability map so you can follow along.

You dive right into modifying the diagram, using a subset of Lucidchart’s capabilities available for free. If you’d like to review Lucidchart’s capabilities further, check out Resources for more in-depth documentation at the end of this unit.

Update the Title

From your discussion with the CEO and several other DreamHome Realty leaders, you homed in on the key themes—growth, loyalty and referrals, and national reach. These will be your business drivers. And you spent time thinking about a unifying idea—DreamHome for Everyone. That’s as great a vision as any.

Click the diagram title at the top of Lucidchart. Replace it with Vision: DreamHome for Everyone.
Click on the red shape Your Logo Here and press delete on your keyboard to remove it.
Then, double click on the diagram header and replace it with DreamHome for Everyone.
Last thing for this section. Delete the introductory text and replace it with DreamHome Realty’s transformational vision, and technologies required to make that vision a reality.

Lucidchart with business capability map open and changes to the header as described above

Customize Business Drivers

Adjust the business drivers to match the DreamHouse Realty’s goals for the future.

Replace the template text with specific business themes by double clicking the text.
1. Replace Business Driver 1 with Growth
2. Replace Business Driver 2 with Loyalty & Referrals
3. Replace Business Driver 3 with National Reach
There are two business driver shapes left. Go ahead and delete them.
Then center the drivers on the page.
1. Hold shift on your keyboard and click on each driver shape so that all three are selected.
2. Let go of the shift button and your mouse button.
3. Click and hold on the shapes again.
4. Then slide the shapes over to coordinates X 2.469 in Y 2.459 in. You should see a line appear in the middle of the page indicating the three shapes are centered.

Lucidchart with business capability map open and changes to the business drivers as described above

Reflect DreamHome’s Current and Future Technology Stack

DreamHome already has key components of the architecture in place. Expanding on the data model and adding a loyalty and referral system will make this vision a reality. Indicate this with Salesforce iconography and key details in each capability category.

From the Salesforce Customer 360 section, drag the Sales Cloud icon into the gray circle for Capability Category One.
Then drag the Service Cloud icon into the gray circle for Capability Category Two.
Drag the Platform icon into the gray circle for Capability Category Three.
Drag the Success icon into the gray circle for Capability Category Four.
Delete Capability Category n.
Lastly, center the four Capability Category columns to X 1.422 in Y 3.5 in, similar to how you did with the drivers above.
Replace the generic Capability Categories with specifics about DreamHouse Realty’s current and future stack.
1. Replace Capability Category One with CRM
2. Replace Capability Category Two with Service
3. Replace Capability Category Three with Experience*. The * will help your viewers know that this will be a new technology that needs to be built.
4. Replace Capability Category Four with Thought Leader*
Finally, for each category list the functional Details.
1. Under CRM, list Clients, Deal Tracking, and Hunter with each item on its own line.
2. Under Service, list Cases, Follow-Up, and Surveys.
3. Under Experience*, list Community, Campaigns, and Partner Management.
4. Under Thought Leader*, list Client Education, Agent Enablement, and Partner Enablement.
5. Leave the rest as-is.

This diagram isn’t completely polished, but that’s the point. You leave space for the CEO and DreamHome Realty leadership to review and add their own ideas. Now all you need to do is share the diagram. You simply click the Share button at the top, add everyone’s email, then click Invite.

By the end of the day, the team makes a few comments and additions to each capability. The CEO says, “Overall, this is great! Thank you. Make the necessary tweaks, and let’s meet with the team later this week to discuss next steps.” That’s it! They’re on board with the vision and you come up with suggested next steps you can introduce in the upcoming meeting.

Put It All Together

In this module, Lucid breaks down the essentials of effective diagrams with the 3 C’s—clarity, consistency, and contrast. You see how the Salesforce Reference Architecture gallery sets you up for success with a variety of templates to build off of, and how you can customize them in Lucidchart with clicks.

Check out the resources below to learn more about how you can succeed with Salesforce diagrams and Lucidchart.