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Use Product Options to Construct Bundles

Learning Objectives

After completing this unit, you’ll be able to:

  • Construct a bundle using product options.
  • Sort product options.
  • Drive selection behavior.
  • Control how sales reps can change quantities.

Create Bundles for Your Reps

Speed up the quoting process and make sure your sales reps sell the right products together by creating bundles they can add to quotes. As an admin, you create the bundles your sales reps choose from. As you’ll see, making bundles is about as easy as packing a lunch.

Product Options Basics

A bundle is really just a bunch of products that we know should be sold together. For example, you might want to sell a printer, toner, paper, and two paper trays together. Those are all just products, much like the ones you’d see in any org. The magic happens when CPQ knows they’re supposed to be sold as a set.

You start building a bundle by choosing a lead product, one that’s always part of the bundle no matter what. It’s usually the most important piece of the bundle. In our printer bundle example, the printer itself is the best choice for the lead product. All of the other bundle products are like followers, tagging along whenever the printer is put on a quote.

After you decide on a lead product, how do you specify which products should tag along? Use a Product Option record. Think of the Product Option as the leash between a dog and the dog-walker. Without the leash, the dog doesn’t stay part of the pack for very long. With the leash, the dog goes where the dog-walker goes.

Diagram of Product Options connecting Products together

Order and Selectability

A Product Option (for simplicity, we’ll just call this an option from now on) does more than just connect a follower product to the lead product. It also describes how the follower behaves in the bundle. Here are a few option record fields that control option behavior.

  • Number: Sorts the options on the Configure Products page. The lower the number, the higher in the list the option appears.
    Tip: Number your options in increments of 10. That way, if you need to slip a new option between the first (10) and second (20), you can number it 15 without having to renumber everything.
  • Selected: Selects the option by default. Choose Selected for an option when you want to give your sales reps guidance about what’s typical for a configuration.
  • Required: Selects the option and prevents sales reps from deselecting it. The selection box is grayed out.

Record detail of a Product Option

Here we see the Option record for the High Capacity Toner Cartridge. Notice that the Number is 20, and the Required Checkbox is true. In the screenshot, we see what happens in the Configure Products page. The toner option appears second in the list, and its checkbox is checked and gray, meaning it’s required.

Configure Products page

Quantity Controls

You can use Options to control what changes your sales reps can make to the quantity of products within bundles. The table below shows how to use Quantity, Quantity Editable, and Min Quantity fields on the option to achieve different goals.

Goal
Quantity Field
Quantity Editable Field
Min Quantity Field
Always require a quantity of 3; no changes allowed
3
False
<blank>
Suggest a starting quantity of 1, and let sales reps change it
<blank>
A blank quantity field causes CPQ to leave quantity editable, so the Quantity Editable field is ignored
<blank>
Suggest a starting quantity of 5, and let sales reps change it
5
True
<blank>
Suggest a starting quantity of 8, let the sales rep change it, but require at least 6
8
True
6
Suggest a starting value of 10, and let the sales rep change it to anything 10 or greater
<blank>
A blank quantity field causes CPQ to leave quantity editable, so the Quantity Editable field is ignored
10

The Max Quantity field is similar to Min Quantity, putting an upper limit to the quantity value allowed for the option.

Creating a Bundle

Creating a bundle takes only a few clicks. Let’s step through making a copy machine bundle that includes the copy machine itself, a binding module, a high capacity toner cartridge, and a case of paper. The copy machine is the lead product, and we encourage the sales rep to sell the binding module by preselecting it. The toner cartridge is required, and we also suggest a starting value of five cases of paper.

  1. Click Products in the navigation bar, then choose the All Products list view.
  2. Click Copy Machine.
  3. Click the Related tab.
  4. In the Options related list, click New.
  5. In the Optional SKU field, search for and select Copy Binding Module.
  6. In the Number field, enter 10.
  7. Check Selected.
  8. In the Quantity field, enter 1.
  9. Click Save.

Great! We have the start of our Copy Machine bundle, which has the binding module tagging along for the ride.

If you want to finish the bundle, repeat the steps for the other options, with only a few variations depending on the product.

Optional SKU
Number
Selected
Required
Quantity
Quantity Editable
High Capacity Toner Cartridge
20
False
True
1
True
Copy Paper Letter
30
True
False
5
True

Once you’re done setting up your bundle, try adding it to quote Q-00002 on the Copy Machine Replacement opportunity for Edge Communications so that you can see your bundle in action!

Note

Note

The Configuration Type and Configuration Event fields are already set for the Copy Machine product in your special CPQ-enabled Developer Edition org. Sales reps see the configuration page when they select the product. When you create a brand-new bundle, you have to set Configuration Type and Configuration Event fields on the lead product to meet your requirements for the bundle.

Summary

As we’ve seen, creating a bundle is really a matter of making connections between related products and configuring the behavior you want your reps to experience. This is just the beginning of a bigger story. In the next unit, we take a look at some other things we can do with options to make bundling even better.

Resources

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